Quidsi, Inc. Launches New Pet Site Wag.com

E-Commerce Leader Adds to Growing Family of Sites Dedicated to Making Life Easier


JERSEY CITY, NJ--(Marketwire - Jul 6, 2011) - Quidsi, Inc. today announced the latest addition to its growing family of e-commerce sites with the launch of Wag.com, a one-stop shop for everything pet-related. Along with Diapers.com, Soap.com and BeautyBar.com, the site will offer Quidsi's legendary, fast, free shipping, massive selection and award-winning customer service to busy people everywhere.

With more than 10,000 products for dogs, cats, birds, fish, reptiles and other small animals, Wag.com offers passionate pet parents all they need to care for their pet. The site carries food, treats, litter, toys, vitamins and health goods, grooming supplies, clothing, accessories and more. Wag.com also features specialty collections, including a Pampered Pet Boutique with premium items for the discriminating pet, and a New Pet Center where new pet parents can conveniently find everything they need.

"Seventy-three million American households count pets as family members, yet only a small portion of those households are ordering pet products online," said Marc Lore, CEO of Quidsi, Inc. "Since we launched Diapers.com in 2005, our customers have been asking for a site dedicated to the other baby in the family. Today, we're thrilled to include Wag.com in our family of sites committed to world-class customer service, fantastic selection and lightning-fast shipping."

Wag.com shares a shopping cart with Soap.com, Diapers.com and BeautyBar.com, offering customers a quick and easy way to place orders across sites with one simple transaction. Orders are delivered in 1-2 days, with free shipping on orders over $49, and no surcharges for heavy or bulky items.

The launch of Wag.com comes during a period of rapid innovation for Quidsi. In fact, the company has recently released new features such as same-day shipping in Manhattan, a first-of-its-kind Facebook integration and cutting edge mobile applications. For more information or to place your first order, visit www.Wag.com. You can also become a fan on Facebook and follow the site on Twitter for up-to-date pet news, trends and products.

About Wag.com
Wag.com is the ultimate online destination for the passionate pet parent, offering more than 10,000 products -- including food, treats, litter, toys, vitamins and health goods, grooming supplies, clothes, accessories and more. Orders over $49 are delivered for free in two days or less. The site carries both mass and specialty brands, offering pet owners a time-saving, hassle-free way of getting everything they need to care for their pet, be it a dog, cat, fish, bird, reptile or other small animal. Wag.com is part of the Quidsi family of sites, which is dedicated to making life easier for people through fast, free shipping, amazing product selection and extraordinary customer service. For more information, visit www.Wag.com.

About Quidsi, Inc.
Quidsi is one of the world's fastest growing e-commerce companies and parent of Diapers.com (baby care), Soap.com (everyday essentials), BeautyBar.com (prestige beauty) and Wag.com (pet care). The company's mission is to make life easier for consumers by creating a new type of e-commerce experience, delivering in 1-2 days and providing incredible customer service. Quidsi is redefining e-commerce by combining the focus and one-on-one connection of a specialty store with the scale, efficiency, choice, value and reliability of a national retailer.

Contact Information:

Contact:
Lindsey Scott
LaunchSquad for Quidsi, Inc.
quidsi(at)launchsquad(dot)com
212-564-3665