Marketwire Resonate

Marketwire Resonate is a web-based content marketing platform that takes your communications to a new level. In a single place you can tap into all of the tools you need to build, enhance and distribute a press release that reaches and resonates with your target audience – and then measure its success.

What makes Marketwire Resonate so powerful is that it gives you the ability to wed press release development with search engine insight and social intelligence – on the fly – so you can improve your discoverability and get bloggers and other influencers talking about your brand and its initiatives.

In addition, Marketwire Resonate is designed for the way organizations work. With its unique collaboration feature, remote teams can work on a document at the same time and even save previous versions for tracking and reference.

And now you can bundle the power of Marketwire Resonate with Mediahub, a global media contact database, and Sysomos Heartbeat, today’s top-rated social media monitoring tool, making it even easier for you to reach and connect with your most important media influencers and stakeholders.

Get more throughout the entire press release development process – before, during and after you hit “submit.”

Before: Plan and engineer your content for targeted reach, relevance and discoverability:

• Select your Marketwire Resonate package.
• Collaborate with others while you write your release.
• Optimize your content with SEO tools that integrate social media and search analytics.

During: Send your content to targeted audiences with flawless accuracy and execution:

• Combine multimedia such as photos, video and links.
• Use Marketwire’s 24/7 editorial support to ensure quality.
• Distribute your content to traditional media outlets and to the social web.

After: See how your press release performed at any time following its distribution:

• View detailed reports that show geographic reach, and access and track how your content performs in the social web.
• Compare the performance of your releases against each other.
• Save and share your reports in the formats you choose.

Marketwire Resonate for Small Business

Time-starved start-ups and growing businesses often lack the financial and human resources to get their messages to audiences beyond the reach of their local media. Marketwire Resonate for Small Business empowers you to make regular marketing communication an affordable part of your operations while reaching the audiences you want to reach – locally, nationally and internationally.

New from Marketwire Resonate:

• Expanded North American and European press release distribution, giving you broader reach to potential customers, prospects and stakeholders.
• Social media monitoring through Sysomos Heartbeat so you can track conversations and issues facing your industry, customers and prospects and fine-tune your communications accordingly.
• Access to Marketwire’s Mediahub database of more than 1.5 million media contacts and opportunities so you can create custom lists and connect with the media that matter most to you.

Marketwire Resonate for Small Business offers you more control and value for your content distribution investment.

• Now available in the United States.
• Craft your messages with powerfully simple tools.
• Perform SEO and social media research to improve your discoverability and engagement.

Click here to download our product brochure.

 

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