LOS ANGELES, CA--(Marketwire - Sep 25, 2012) - Women Media Pros announced today it is expanding its core business of Media Training to include New Media and Marketing Services. The firm, led by Suzanne Spurgeon, former CNN Vice President and the news agency's first female domestic bureau chief, was formed five years ago to provide executive media training, crisis communications, public relations and video production services. With the evolution of Media Relations broadening its scope to include Social and Digital Media, and with the integration of Marketing as an associated need requested by clients, the strategy to expand its offerings to address all aspects of today's communication channels and challenges seemed a natural extension.
Spurgeon said, "I am excited to be bridging the gap between traditional media and new media. While many clients still need and want to be coached on how to ace broadcast and print interviews, we know 'new media' is playing a large role for many businesses in 2012. How best to manage online reputations and to market oneself in good times as well as in crises is an interrelated challenge for everyone in the public eye, and now we are ready to fully serve all such communication needs."
Women Media Pros is pleased to welcome Paolina Milana, who will lead its Digital Media & Marketing Services. With more than 20 years of professional experience, Paolina's background includes work as a features reporter and columnist for the Daily Herald newspaper in Illinois, as well as a PR and Marketing professional for companies both private & public in the entertainment, technology, education, and non-profit sectors. In addition, for the past several years, Paolina has specialized in the integration of media and communication technologies.
"Women Media Pros has built its own reputation as the credible source to turn to for expert media advice," said Milana. "I feel honored to be joining such a stellar team of empowered women, and I look forward to contributing to the firm and to its clients the smartest strategies and brass tacks tactics for whatever media and marketing needs they may have."
As part of Women Media Pros' expansion, the firm will be offering services related to content creation and social media engagement, starting with an educational webinar, based on specific needs as outlined by members and subscribers of the Women Media Pros' site and newsletter. With the goal of bringing to clients the best of all media and marketing worlds, Women Media Pros encourages audiences to visit the website, sign up for the free newsletter, and to share what they would like in terms of content for the new webinar series being created. Visitors who sign up for the media training free newsletter will receive an immediate discount coupon valid toward the purchase of former CNN VP & first female domestic bureau chief, newswoman Suzanne Spurgeon's eBook, "Media Basics," the first chapter of which shares insider tips on how the business community may interact more effectively with the media.
About Women Media Pros:
The Beverly Hills based media consulting firm is owned by Suzanne Spurgeon, a veteran broadcast journalist. Spurgeon spent 18 years at CNN, rising through the ranks from Producer to LA Bureau Chief/Vice President. Women Media Pros has clients across the country and internationally. Clients include major corporations, small business owners, lawyers, doctors, authors and celebrities. Women Media Pros consultants include: former CNN Anchor, Bella Shaw; Los Angeles Reporter Tracie Savage; and former Fox News Producer, Claudia McMahon. Women Media Pros offers bilingual media services (English/Spanish). For more information, visit us online at http://www.womenmediapros.com, on Twitter.com @womenmediapros, and on Facebook at https://www.facebook.com/womenmediaprosUS.