Thrutu Pushes the Phone Call Further With More Buttons, Including PayPal, Meet Me, Shared Search and Doodle

PALO ALTO, CA--(Marketwire - Jun 2, 2011) - Thrutu, the mobile app that adds a new dimension of fun and function to your phone calls, today more than tripled its instant sharing capabilities by adding 11 new buttons -- including a PayPal™ button for making payments within a call. Thrutu has also now opened its button development APIs to third parties, which means the possibilities for new buttons are limitless as developers determine new ways to deliver improved interactivity, productivity and enjoyment to phone conversations.

The 11 new buttons now available are:

• PayPal -- Send money over a phone call, instantly and securely. For example, when you call someone with a friendly reminder to pay you back, they can immediately transfer the funds into your account.
• Meet Me -- Quickly find the best place to meet in person. Meet Me suggests venues, like cafes or movie theaters, that are located halfway between the two callers. On Thrutu, you can instantly discuss your options and agree upon the destination.
• Shared Search -- Search and browse the web together. Either caller enters a word, and both can see and click on the results.
• Doodle -- Share sketches in real-time. Doodle is also integrated with sharing locations and photos in Thrutu, so users can add a personal touch, such as an arrow on a map or a heart or smiley face to a shared photo.
• Coin Flip -- Make decisions or settle arguments with the toss of a coin.
• Mood Ring -- A cute way to let the other caller know how you're feeling -- without having to use words.
• 15 Togetherand Tic Tac Toe -- Play classic games across the Thrutu platform, all while continuing conversations, encouraging competitive banter.
• My Flickr™ and My Twitter™ -- View pictures or read tweets together, with instant, shared access to Flickr and Twitter streams.
• Wish You Were Here? -- Share your local weather forecast. Whether on a tropical vacation or snowed in at home, callers can gloat (or complain) about their current weather while on the phone.

With today's release of Thrutu, users can also customize the Thrutu "drawer" that sits on top of the standard phone application, adding and rearranging their favorite buttons so they're conveniently at hand during a call.

"The buttons we're announcing today just give an illustration of the kinds of sharing and game-playing capabilities that are possible with the Thrutu platform," said Liz Rice, vice president, Thrutu. "With the launch of our APIs, it will be exciting to see what new ideas developers come up with to keep pushing the envelope of what a phone conversation can be."

The new buttons were all created using Thrutu's developer APIs, which are also now in live beta. Developers are now invited to join the fun and create new buttons for Thrutu's in-call sharing platform. A limited number of places in the API beta program are now available, and developers can sign up to request access at http://developer.thrutu.com.

"Developing on Thrutu is a simple and fast undertaking," said Paras Wadehra, an independent development consultant who participated in an early, private Thrutu button camp. "All Android developers should seriously consider joining this beta. No other developer opportunity enables you to affect interpersonal interactions or phone conversations in this way."

To get the new Thrutu buttons and enable button management, simply update Thrutu or download it from either the Android Market or Amazon Appstore -- and be sure to also visit us on Twitter and Facebook.

About Thrutu
Thrutu™ is a mobile app that adds a new dimension of fun and function to your phone calls. Now, you can share all kinds of information with the person you're talking to without interrupting the conversation. Based in Silicon Valley, Thrutu is a division of Metaswitch Networks, a leading provider of carrier systems and communication software solutions for network operators, backed by Sequoia Capital and Francisco Partners. Thrutu is available on Android™, with iPhone® and BlackBerry® coming soon and also available from Metaswitch as a branded application for carriers. For more information on Thrutu go to www.thrutu.com.

Thrutu is a trademark of Metaswitch Networks.
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