MOUNTAIN VIEW, CA--(Marketwire - Jul 2, 2012) - NetBase, the Enterprise Social Intelligence (ESI) Platform company, today announced that it has been named one of the "Hot 100" best privately held software companies by JMP Securities, a full-service investment bank. The "Hot 100" list is selected each year based on the evaluation of multiple criteria, including financial growth, products and services, quality of leadership, customers and market potential.
"Being recognized by JMP Securities as a top software company is a great honor for us," said Peter Caswell, CEO of NetBase. "We're dedicated to bridging the gap between business and social intelligence for companies worldwide, and will continue to deliver innovative products that meet the needs of enterprises, PR and digital agencies, and large consumer brands."
The social web has created a fundamental shift in the development of consumer attitude and beliefs about products, services and brands. Businesses who once functioned by a B2C (Business-to-Consumer) or B2B (Business-to-Business) model now struggle with the speed and scale of social networks, leading to a new C2B (Customer-to-Business) model where customers guide brand perception. NetBase recently joined forces with SAP to address this shift and deliver social media analytics to global companies.
In addition to being named a JMP "Hot 100" company, NetBase was recognized by KMWorld as a "Trend Setter," named one of the "Hottest Silicon Valley Companies" by Lead411, honored as an Innovative Information Access Company to Watch by IDC, and won the ARF Great Mind Award.
NetBase, the C2B Company, delivers the enterprise social intelligence platform that global enterprises use to monitor, understand, and engage with customers in real time. Using a high-precision natural language processing (NLP) engine combined with text analytics and machine learning, our platform processes billions of social media posts to extract structured insights delivered via customizable dashboards. Our solutions enable marketing, public relations, market research, customer service, sales, and product innovation leaders to craft winning strategies faster. Clients include Coca-Cola, Kraft, HP GfK and J. D. Power & Associates. NetBase powers the weekly Sentiment Tracker in the Wall Street Journal and our solutions are sold globally by SAP AG. For more information, visit www.netbase.com, @NetBase, on Facebook page, LinkedIn, or YouTube.