PETALUMA, CA--(Marketwire - Sep 17, 2012) - MarketLive, Inc., the leading provider of enterprise-class eCommerce technology and services, today announced it will be hosting a free webinar, "Optimizing Email Marketing Strategies," the fifth webinar in MarketLive's 2012 Optimized Commerce Series. The webinar takes place on Thursday, September 20th at 10:00 am PDT / 1:00 pm EDT. Attendees will receive a free copy of MarketLive's upcoming whitepaper, Optimized Commerce: Email.
Scott Compton, MarketLive Senior Commerce Strategist, will discuss shoppers' increasing expectations to have a cohesive marketing message across all touchpoints including email. He will offer the most innovative and successful ways merchants are enhancing their email campaigns. He'll also offer small ways merchants can optimize email just beyond the basics that can make a big impact.
Attendees will discover:
- New sources for driving email signups
- The three event-based triggers every merchant should deploy and why a single message isn't enough
- Why it's crucial to tailor email messages for mobile users
- How small changes can produce big results with subscriber acquisition, engagement and, ultimately, sales
To register for the free webinar, click here.
About Marketlive
Since 1995, MarketLive, Inc. (www.marketlive.com) has provided enterprise-class eCommerce retail technology and services that help fast-growing companies successfully sell goods and services online. Designed to meet the unique requirements of catalogers, retailers, direct marketers, and manufacturers, the extensible MarketLive® eCommerce Suite and MarketLive's best practices-based Intelligent Selling® methodology enable merchants to enhance their customers' experience online while dramatically improving acquisition, conversion, and retention rates. The MarketLive platform is the most retail-targeted, fully featured, customizable eCommerce solution on the market today. MarketLive powers successful retail eCommerce sites, including Peruvian Connection, Learning Resources, Sports Chalet, Vanity Shops, Gaiam, Helzberg, and Party City, Armani/Exchange, and many others.
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