SAN FRANCISCO, CA--(Marketwire - May 8, 2012) - LEWIS PR has appointed Zena Martin, a marketing communications consultant with 20 years' experience, as lead counsel for clients from its London headquarters.
As Senior Vice President of EMEA ("SVPE"), Zena will be responsible for supporting strategic accounts in EMEA and across the global network. She will report to Andres Wittermann, Executive Vice President of Europe, Middle East, Africa & Asia-Pacific.
Zena has a wealth of both client and agency-side experience. She was a strategic marketing communications consultant for public and private organizations, developing campaigns for brands including BlackBerry, Kellogg's and The NHS.
Zena has also worked at director level across the UK, Europe and the US at PR agencies, including Hill & Knowlton -- having been a Managing Director for two of its subsidiaries -- as well as holding senior positions at Firefly and Text 100. Most recently, she has been providing strategic communications consulting to household name brands in several industries, in the UK, Europe and Middle East. Additionally, Zena sits on the Trustee Boards of The Scout Association and The RSA.
Zena commented: "LEWIS is a truly original agency and I'm looking forward to bringing my diverse agency and industry experience to the teams and clients. My goal is to develop international, strategy-driven communications campaigns across traditional and digital media -- and to deliver results that directly contribute to the commercial success of our clients."
Andres Wittermann commented: "We're a fast-moving team that has gone from start-up to multi-national in a little over fifteen years. This newly created role will be central to continuing the successful growth of the business. We're very excited to offer Zena's wealth of experience to our client base."
About LEWIS PR
LEWIS PR is a global digital communications agency. In addition to traditional media and analyst relations, LEWIS specializes in social media, digital marketing and creative services. It works with organizations to implement integrated communications programs on an international scale. LEWIS works with leading and emerging brands across multiple sectors, including automotive, consumer, government, healthcare, insurance, legal, non-profit, technology and telecom. LEWIS has more than 25 wholly-owned offices across the US, EMEA and Asia Pacific, with regional headquarters in London, San Francisco and Singapore.