HOUSTON, TX--(Marketwire - Oct 4, 2012) - ITinvolve, the first cloud-based social IT service management solution, today named Matthew Selheimer Vice President of Marketing and a member of the senior management team. Selheimer brings to ITinvolve a stellar track record of high-performance marketing, product management and business development success, following 10 years at BMC Software, where he most recently served as Area Vice President for BSM and Atrium Solutions and, prior to that, Area Vice President of Solutions Marketing.
Selheimer will be responsible for all aspects of ITinvolve marketing, including: corporate and product positioning; social media; demand generation; direct and online marketing; media and analyst relations; thought leadership; and internal communications.
"ITinvolve is driving the first real innovation in the IT service management market in years," Selheimer said. "IT organizations are inherently social, but until ITinvolve, the knowledge exchanged within IT departments has not been effectively captured. ITinvolve is a game changer that harnesses the power of social collaboration to provide IT professionals with improved visibility and avoids continual relearning to reduce outages and dramatically shorten incident resolution times."
A 17-year veteran of the IT industry, Selheimer brings rich and diverse experience spanning enterprise business applications, IT management software, data center hardware and consulting. At BMC, Selheimer led product management and marketing professionals responsible for marketing BMC's corporate strategy and $2B solutions portfolio, including Business Service Management (BSM), Cloud Computing, IT Service Management, Data Center Automation, Proactive Operations and SaaS offerings. He also was responsible for BMC's professional services and strategic partner marketing, competitive intelligence and thought leadership.
Recognized by Gartner as a 'strong positive' for marketing excellence during his tenure, Selheimer's accomplishments at BMC included: launching BMC's 2nd generation Cloud Lifecycle Management and Cloud Operations solutions with direct and measurable impact on sales and pipeline; announcing and enabling sales and leading integrated marketing planning for acquisitions in mobility, end-user experience management, release process management and ITSM segments; and demonstrated marketing impact, influencing in excess of $300M in sales across more than 500 opportunities and 150 new reference customers in a 12-month period.
"Matt brings an exceptional track record of marketing and product management excellence in the IT management software market and we are tremendously excited to have him join the senior management team," said ITinvolve Chief Executive Officer Logan Wray. "His experience and expertise will be instrumental in ramping up marketing, sales and product development to meet the growing demand for ITinvolve in the social enterprise."
Last month at Dreamforce 2012 in San Francisco, the company launched ITinvolve for Service Management™. Unlike any other industry offering, ITinvolve for Service Management empowers IT staff through Active Knowledge Delivery, an innovative and highly effective approach to IT service support and delivery. By harnessing the knowledge of IT staff resources, ITinvolve for Service Management automatically notifies and delivers critical information and analysis to IT professionals -- dramatically reducing Mean Time To Repair (MTTR) and improving first call resolution.
ITinvolve is the leading innovator of social IT management solutions for the enterprise. Headquartered in Houston, ITinvolve helps IT professionals understand and manage complex IT environments, benefit from knowledge needed to resolve incidents faster, understand the root-cause of problems and substantially reduce risks associated with bad changes. ITinvolve lowers the total cost of delivering great IT service. Built on the Force.com platform, ITinvolve requires no hardware or software installation and is remarkably easy to use. Call 1-877-741-8944, visit www.itinvolve.com or on Twitter @itinvolve