TORONTO--(Marketwire - Oct 3, 2012) - Interactive Ontario has released the 2012 schedule (www.x-summit.com/schedule) for X-Summit, a conference dedicated to enabling professionals in film, TV, gaming, interactive online storytelling, marketing and more to tell their stories seamlessly across multiple platforms. X-Summit takes place in Toronto on November 6 & 7, 2012.

"As the divisions between various forms of media become less pronounced, X-Summit offers a crucial opportunity for content creators and executives to meet each other and discuss cross-media collaboration," said Interactive Ontario President & CEO Donald Henderson. "X-Summit will give attendees the knowledge and contacts they need to tell the best story possible and drive revenues by expanding their intellectual property across a variety of media."

Programming includes keynotes, panels and presentations on the first day, followed by in-depth discussion in smaller workshops, roundtables and case studies on the second day. Topics include:

• Attracting Audiences: Interactive Digital Media as Marketing Vehicle vs. IDM as IP Story Extension
• I'm Famous/Profiting on teh Internets: The Art and Business of Web Series Success
• Workshop: Writing a Solid Digital Media Concept Pitch
• The Nebulous Nature of Producer: Cross-Industry Language Roundtable
• Evolving the Entertainment Experience

In addition, conference attendees can book up to five 1x1 meetings with select speakers. Early bird passes are on sale until October 9th. Visit x-summit.com for full details on speakers and session titles and to register.

About Interactive Ontario: Interactive Ontario (IO) is a member-driven not-for-profit trade association committed to the growth of the Ontario interactive digital content industry. IO is the voice of the interactive industry in Ontario, representing companies working in e-Learning, video/online games, mobile, broadcast, social media and other forms of interactive digital media. IO's programming includes the INplay, X-Summit and GameON: Finance conferences.