REDWOOD SHORES, CA--(Marketwire - Oct 2, 2012) - Rocket Fuel, the leading provider of artificial intelligence advertising solutions for digital marketers, today announced that vice president of products and business development Eshwar Belani will join a panel discussion at SMX East, to be held on October 2-4, 2012 in New York City.
- Belani will speak on "The New Facebook Ads" panel, scheduled for October 3rd from 5:00 pm-6:15 pm. Joined by speakers from SocialCode, aimClear, and Triggit, Belani will discuss the future of Facebook advertising, detailing concrete strategies brands and agencies can use to succeed with Facebook's newest ad products. Belani will share tactics advertisers can use to generate results with Facebook Exchange, Sponsored Stories, and other paid ad options on the largest social network.
- Belani is a regular speaker at industry events, including SMX West, SMX East, SES, Ad:Tech, Digiday Target, Digital Publishing and Advertising Conference, Online Marketing Summit, MarketingProfs, Interactive Insights Summit, Digital World Expo, and many other conferences. He is a technology innovator and business strategist with experience as a senior executive, entrepreneur, manager, and software engineer in online advertising and enterprise software companies. Prior to Rocket Fuel, Belani was the founder and CEO of Sensact Applications, and was on the product management team at Epiphany, where he was responsible for the company's flagship CRM marketing and analytics platforms. He was also co-founder and CTO of iLeverage, and earlier worked as a software development engineer in the Application Server Group at Oracle.
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Rocket Fuel is the leading provider of artificial intelligence advertising solutions that transform digital media campaigns into self-optimizing engines that learn and adapt in real-time, and deliver outstanding results from awareness to sales. Recently awarded #22 in Forbes Most Promising Companies in America list, over 700 of the world's most successful marketers trust Rocket Fuel to power their advertising across display, video, mobile, and social media. Founded by online advertising veterans and rocket scientists from NASA, DoubleClick, IBM, and Salesforce.com, Rocket Fuel is based in Redwood Shores, California, and has offices in fifteen cities worldwide including New York, London, Toronto, and Hamburg.
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