SOURCE: Histiocytosis Association
PITMAN, NJ--(Marketwire - Aug 2, 2012) - EHE International and the Histiocytosis Association are excited to announce the unveiling of a window display at 10 Rockefeller Plaza encouraging everyone to "Join in the Fight" against histiocytosis.
Characterized by a build-up of white blood cells known as histiocytes, histiocytosis is a rare and potentially fatal blood disorder. The window will prominently feature information from the Histiocytosis Association's public awareness campaign including the join in the fight against histiocytosis. The window will be on display for the public from August 2, 2012 until August 31, 2012.
"This opportunity will raise awareness among the public about the plight of those individuals with histiocytosis and the need for federal research funding," said President and CEO Jeffrey Toughill. "It is important to know that the pain and suffering experienced by people with this disorder can be just as severe as that of people diagnosed with more prevalent diseases, such as leukemia. With the help of the public, physicians, and the histio community, we are able to offer hope for better treatments and, ultimately, a cure for all who suffer from this disorder."
"EHE is pleased to offer the Histiocytosis Association this window display opportunity in order to raise awareness about the need for more funds, better treatments and a cure of this rare, but often deadly disease," said Deborah McKeever, EHE President.
It is estimated that histiocytosis occurs in 1-2 adults per million people and 1:200,000 children are diagnosed with the disorder in the United States each year. Histiocytosis is classified as an "orphan disease," because it affects too few people to receive substantial government funding for research. Through its annual grant program, the Association provides financial support to researchers studying the causes and treatment of the disorder.
Founded in 1986, the Histiocytosis Association is dedicated to raising awareness about histiocytic disorders, providing educational and emotional support, and funding research leading to better treatments and a cure. You can learn more about histiocytosis at the Histiocytosis Association's website, www.histio.org. The site offers a variety of educational and emotional support services and information for patients diagnosed with histiocytosis, their friends and family members, physicians, and members of the public.
About EHE International
Since 1913, EHE International has been the recognized leader in preventive medicine. Its clinical protocols are specifically designed for the early detection of preventable disease and its associated risk factors, supported by robust personal coaching and wellness tools and resources, and its industry leading educational and social engagement platforms. The company is well-known for its corporate-sponsored employee benefit and its patient-centered approach to preventive care and life-style management programs specifically designed for integration into self-funded employer-sponsored medical plans.
For more information, contact EHE International, 10 Rockefeller Plaza, 4th Floor, New York, New York 10020; 212.332.3705; www.EHEandMe.com