Cogeco Câble Inc. TSX: CCA

MONTREAL, QUEBEC--(Marketwire - Oct. 2, 2008) - Cogeco Cable (TSX:CCA) launched yesterday TSN HD and TSN2. TSN HD and TSN2, which are 24-hour digital sports services, are now offered to the majority of Cogeco Cable Digital Cable customers in Quebec. Already a leader in sports programming in Canada, TSN offers images of incomparable quality with TSN HD. TSN2, a standard definition service, has a jam-packed line-up featuring 800+ hours of live and exclusive major league sports action.

"By adding these two new services to our Digital and HD Television line-ups in Quebec, we are giving our customers the choice to watch even more of what they want. More exciting sports events, more entertainment, more fun. As Digital and HD Television become increasingly mainstream, Cogeco Cable continues to invest in the technology to ensure its customers have access to the most interesting and relevant programming in the market," declared Mr. Ron Perrotta, Vice President, Marketing and Strategic Planning of Cogeco Cable.

TSN2 (channel 156) is included in the "Destination Sports" package in Quebec ($6.99 per month). TSN HD (channel 541) is offered at no extra charge for all Digital Television customers in Quebec who also subscribe to the HD Access Package ($2.99 per month).

"Our Digital and HD Television services continue to draw new subscribers every month, which confirms that customers appreciate the variety, quality and control that Cogeco Cable's Digital Television service provides them," Mr. Perrotta concluded.

ABOUT COGECO CABLE

Cogeco Cable (www.cogeco.ca), a telecommunications company offering a diverse range of services to its customers in Canada and Portugal, is the second largest cable operator in Ontario, Quebec and Portugal, in terms of the number of Basic Cable service customers served. Through its two-way broadband cable networks, Cogeco Cable provides its residential and commercial customers with Analogue and Digital Television, High Speed Internet and Telephony services. The Corporation provides approximately 2,676,000 revenue generating units (RGUs) to 2,410,000 homes passed in its Canadian and Portuguese service territories. Cogeco Cable's subordinate voting shares are listed on the Toronto Stock Exchange (TSX:CCA).