SOURCE: Coffee Klatch Roasting
February 19, 2008 07:00 ET
Coffee Klatch Roasting Celebrates Starbucks Store Closures With Free Coffee for Everyone
SAN DIMAS, CA--(Marketwire - February 19, 2008) - Coffee Klatch Roasting's two retail coffee
shops in San Dimas and Rancho Cucamonga will offer free coffee to customers
on Tuesday, February 26th from 5:30 PM until 8:30 PM PST in celebration of
Starbucks' planned 3-hour closure for espresso training.
Described by Starbucks CEO Howard Schultz in a press statement as a "bold
demonstration of our commitment," the company announced earlier this month
that it would close 7,100 company-operated Starbucks stores in the United
States for 3 hours to retrain more than 135,000 employees.
Coffee Klatch, home of reigning United States Barista Champion Heather
Perry, has no need for similar employee remediation and consequently
invites the public to visit for an opportunity to taste expertly crafted
espresso beverages and exclusive coffees from exotic locales -- for free --
at its two Southern California locations during the closure.
"I'm not sure why it's going to take them 3 hours to learn how to press a
button," says Coffee Klatch Roasting owner Mike Perry, referring to the
automated espresso machines that are used by Starbucks employees to prepare
beverages. "While they practice pushing buttons, their customers can come
to Coffee Klatch and learn how coffee is really supposed to taste."
Coffee Klatch Roasting locations:
San Dimas: (909) 599-0452
806 W. Arrow Hwy Ste A, San Dimas
57 Freeway and Arrow Hwy in the Target Shopping Center
Rancho Cucamonga: (909) 944-JAVA
8916 Foothill Blvd Ste C, Rancho Cucamonga
Corner of Foothill and Vineyard in the Thomas Winery Building
About Coffee Klatch Roasting
Founded in 1993, Coffee Klatch Roasting operates two coffee shops in
Southern California (San Dimas & Rancho Cucamonga) and supplies wholesale
customers from a dedicated specialty coffee roasting facility. In addition
to publicity gained from the accomplishments of two-time U.S. Barista
Champion Heather Perry, Coffee Klatch Roasting has been recognized as
serving the "Best Espresso in America" by the Los Angeles Times and the
"Best Espresso in the World" by an esteemed panel of judges at the 2007
World Barista Championship in Tokyo, Japan. For more information, visit
the Coffee Klatch website at www.klatchroasting.com.