SOURCE: Cinedigm Digital Cinema
LOS ANGELES, CA--(Marketwire - Jul 31, 2012) - Cinedigm Entertainment Group, a division of Cinedigm Digital Cinema Corp. (NASDAQ: CIDM), announced today the company is partnering with ARC Entertainment for the distributor's highly anticipated Nitro Circus The Movie 3D opening in theaters nationwide on Wednesday, August 8th. A fully integrated distribution company, ARC will utilize the expertise of Cinedigm to supplement the theatrical release of the film.
In the world of the sports adventure troupe known as Nitro Circus, no dream is too out-there, no idea is too high-risk and no never-before-seen stunt is too impossible-sounding to attempt. They laugh at gravity as they somersault across skyscrapers, gleefully morph their bodies into human torpedoes and generally aim to have more fearless fun than anyone else on the planet. And now, this summer, the action-athletes who never stop pushing the boundaries of what others say can and can't be done head off on their wildest and most inspiring quest yet, in three dimensions. They're on the road to world domination... or at least to Las Vegas... as they pull off a series of one-of-a-kind, irreverent stunts in pursuit of creating the ultimate live show in the heart of America's entertainment mecca.
Using innovative 3D cinematography and the latest compact camera rigs, the filmmakers provide moviegoers with a groundbreaking experience in 3D cinema that puts the audience in the shotgun seat with The Crew as they pilot motorcycles, rally cars, parachutes, mountain bikes, monster trucks and more.
"ARC Entertainment is the perfect partner to utilize our theatrical distribution expertise and TDS software to manage their film releases," said Brad Carroll, Vice President of Theatrical Distribution, Cinedigm. "With ARC's pre-existing relationships, the two companies together form a powerful and efficient distribution machine."
"Cinedigm has emerged as a true 21st Century company within the entertainment industry," said Trevor Drinkwater, Chief Executive Officer of ARC Entertainment. "'Nitro Circus The Movie 3D' brings out the best in those who see it, and our unique partnership brings together the best of ARC and the best of Cinedigm."
"This film is certain to have the legions of Nitro Circus fans thoroughly entertained," continued Carroll. "It is action-packed from the beginning to the end, with each stunt crazier than the last."
The action sport collective of Nitro Circus was created by Gregg Godfrey, Jeremy Rawle, Jeff Tremaine, Travis Pastrana, Johnny Knoxville and Trip Taylor. The show, "Nitro Circus," featuring Pastrana, debuted on MTV in 2009. An instant hit, Nitro Circus spawned an on-going series of live world tours earning more than $30 million in ticket revenue since 2010. They have sold more than one million DVDs worldwide, and ranked the Number 1 selling Action Sports Franchise of All Time. The Nitro Circus Live TV show currently airs on MTV2.
To find a theatre playing Nitro Circus The Movie 3D visit www.nitrocircus.com.
Cinedigm Digital Cinema Corp. is a leader in providing the services, experience, technology and content critical to transforming movie theaters into digital and networked entertainment centers. Cinedigm's digital cinema deployment and servicing organization, state of the art distributor and exhibition software, and marketing and distribution platform for alternative content and independent films are a cornerstone of the digital cinema transformation. With the April acquisition of New Video, the world's largest aggregator of independent digital content and leading distributor of quality entertainment, CIDM has created a new full service end-to-end digital studio, enabling the Company to acquire and distribute independent films and specialty content both theatrically and via digital, mobile and home media platforms. Cinedigm™ and Cinedigm Digital Cinema Corp™ are trademarks of Cinedigm Digital Cinema Corp www.cinedigm.com.
About ARC Entertainment
ARC Entertainment provides brand marketing, retail strategy, physical distribution and sales services for consumer products, with an emphasis on entertainment-based products. ARC Entertainment is a "solutions-based" distribution company. ARC Entertainment's unparalleled relationships with national retailers, coupled with strong sales and marketing expertise, enables the Company to explore unique programs and business models for its content partners. The company develops creative and profitable retail marketing programs by connecting Intellectual Property and Content owners directly with retailers. This enables ARC Entertainment to truly align content development, investment and distribution with the requirements of retailers and their customers. ARC Entertainment monetizes Content in multiple revenue streams including: Theatrical Distribution, DVD, Blu-Ray, Digital, Electronic Sell-Through, Streaming, VOD, PPV, Pay and Free TV. www.arc-ent.com