SOURCE: Bond Underwriter, Inc.
PALO ALTO, CA--(Marketwire - Aug 20, 2012) - BondUnderwriter, Inc. (BU™), a financial technology company, is introducing a centralized website portal for both municipal bond issuers and investors to better access the new issue marketplace. The firm has recently launched its upgraded electronic platform that aims to provide high-net-worth individuals, wealth advisers, registered investment advisers and money managers with a new interactive way to access new issue municipal bonds during the underwriting period at the same low price as the largest institutions.
The California-headquartered firm was established in 2000 and was formerly called ebondpool, Inc. Founder and CEO is Mary (Mimi) Henderson, a 30-year municipal bond industry veteran and formerly president and managing director of public finance for Henderson Capital Partners LLC, a West Coast municipal underwriting firm. She and her team are working with top Silicon Valley professionals to deliver a unique cost-effective way for issuers to reach out to bond investors.
The BU™ platform offers information on upcoming negotiated municipal bond sales, resources, and other tools to fixed-income investors. At no charge, investors can sign up for customized new issue bond alerts based on their own investment criteria. Meanwhile issuers can cost-effectively post upcoming bond issues to a targeted audience. For a fee, issuers can upgrade sale announcements with interactive links to its new issue information.
The $3.7 trillion municipal bond market averages more than $30 billion a month in new issues, and is expected to continue to grow, according to Municipal Market Advisors, an independent research firm. Households had increased their municipal holdings to $912 billion at mid-year in 2010 from $900.4 billion in the first quarter, according to the most recent Federal Reserve data. That gives private individuals 34.3 percent of the market, making them the largest single group of investors.
"We are launching this site as a way for issuers to finally reach interested bona fide investors, regardless of brokerage affiliation, in a single centralized spot," says Henderson. She continues, "Our states and municipalities have been demanding increased retail participation for their new issues and now we can provide them with it very cost effectively."
Additional information is available at www.bondunderwriter.com, by sending an email to firstname.lastname@example.org or by calling (877) 602-6637.