SEATTLE, WA--(Marketwire - Feb 22, 2012) - AdReady, creators of powerful software that enables any marketer to master online advertising, today announced its CEO, Karl Siebrecht, will be a featured speaker at STAMATS' Annual Adult Student Integrated Marketing Conference, taking place Feb. 27-29 in Austin. The STAMATS Conference brings together deans, directors of enrollments, admissions, as well as marketing, recruitment, communication, and brand-related managers for timely discussions around adult prospective student marketing and research.
Siebrecht will share his perspectives during a session entitled, "Making Your Digital Marketing Pay Off," scheduled for Feb. 28th at 11:00 am. The session will focus on how higher-education organizations with limited marketing budgets and staff, and increasingly diverse target audiences, can make digital marketing pay off. Siebrecht will also share important market dynamics and key best practices for effectively reaching and converting adult student prospects. Joining Siebrecht in his session will be Angela Bostick, Assistant Dean of Marketing and Communications, Emory University's Goizueta Business School. Bostick will provide unique insight and anecdotes regarding Emory's online advertising and marketing strategies to prospective students.
For more information on the STAMATS Adult Student Integrated Marketing Conference, visit http://www.stamats.com/events/seminars/SIMAdult2012.asp.
AdReady provides powerful software that enables any marketer to master online advertising. Unlike time-intensive, inefficient approaches that don't get the job done, AdReady simplifies the process with an intuitive start-to-finish solution that improves advertising ROI by successfully reaching and converting digital consumers where they live. More than 6,000 customers in the U.S. have run more than 560,000 ads across nearly 150,000 sites through the AdReady solution. AdReady has been recognized for "Best Ad Delivery Platform Innovation" by the Digital Publishing and Advertising Conference and "Service Provider of the Year" by the Washington Technology Industry Association. To learn more, please visit www.adready.com, follow us on Twitter @AdReady, or find us on Facebook.