SOURCE: WestsideRentals.com
March 13, 2008 13:44 ET
WestsideRentals.com to Host Open Audition for Rental Man Mascot
SANTA MONICA, CA--(Marketwire - March 13, 2008) - WestsideRentals.com, the leading home
finding service in Southern California, announced plans today to hold an
open audition for its iconic mascot, Rental Man. The audition will be held
at its Santa Monica Corporate Headquarters at 1020 Wilshire Blvd. at 2 PM
on Friday, March 14.
Rental Man has become a fixture of viral web videos on YouTube.com and
MySpace.com through his comedic and energetic dancing and full costume.
The compensation package for becoming Rental Man includes $60,000 as well
as access to professional sporting events including the Super Bowl.
Rental Man famously dons a cape and shield at various locations and events
throughout the Southland. WestsideRentals.com first hired Rental Man to
perform on the street in front of its 7 regional office locations on busy
streets such as Wilshire Blvd., PCH, Melrose, and Ventura. The mascot's
reputation rapidly grew by word of mouth as he supported the WGA strike and
was featured on TMZ.com and "Jimmy Kimmel Live."
The 12 year old Santa Monica-based organization has garnered a reputation
of producing higher quality tenants for landlords throughout Southern
California, but has largely relied on word of mouth to build its loyal
customer base. Rental Man has provided a new level of awareness by
appearing at numerous public events including Dodgers, Lakers, Kings, and
many other sporting events. Last fall, Rental Man brought UCLA and USC
students to a frenzy at the rivals' football showdown. His fanatical
support of LA sports has endeared him to many fans.
"Rental Man is fast becoming a household name. Last fall, a kid won a
Halloween costume contest by dressing like him and mimicking his unique
dance moves," commented WestsideRentals.com founder, Mark Verge. "Rental
Man's energy keeps the whole company in high spirits."
WestsideRentals.com has been the predominant marketplace for rentals in LA
for the last decade by creating tools for landlords to promote their
vacancies for free while high quality renters pay $60 for 60 days to access
the best rentals in Southern California. Friday's open audition will be
catered.