September 02, 2010 11:41 ET

Tocquigny and Jeep® Officially Release TripCast™ iPhone Application

Adventurers and Travelers Broadcast Their Journeys in This Location-Based, Branded Experience

AUSTIN, TX--(Marketwire - September 2, 2010) -  

News Facts

• Today, Tocquigny, an internationally-recognized interactive marketing firm, oficially announced the release of TripCast™, an iPhone application developed for Jeep®.
• TripCast is a free iPhone application that allows travelers to create an electronic journal of their adventures in real time by uploading photos, video, audio clips and status updates on location during their journey.
• Adventurers can share their trips with family and friends in real time via Facebook, Twitter, and the TripCast™ website www.jeeptripcast.com.
• Includes "Points of Adventure" feature, offering more than 250,000 outdoor recreation spots in the United States to those users looking for their next adventure.
• TripCast™ is compatible with iPhone 3G, 3Gs, and 4, and can be downloaded on the iTunes App Store from the TripCast website.

To see Jeep's announcement of today's news, please follow this link.

Links
Tocquigny - http://www.tocquigny.com/

iTunes App Store - http://itunes.apple.com/us/app/tripcast-by-jeep/id378704051?mt=8

TripCast Website - www.jeeptripcast.com

Jeep Release -- this link
http://www.prnewswire.com/news-releases/jeep-blazes-new-trails-and-adds-even-more-adventure-with-tripcast-free-iphone-app-98232714.html

Tocquigny Quote
"TripCast augments the spread of place-based social sharing already established by geo-location platforms like Foursquare, Gowalla, and the newly released Facebook Places, while fostering the true adventure associated with the Jeep brand. Our clients know that 2010 is the year for mobile. In addition to mobile application development, Tocquigny has seen a rise in demand for all mobile projects, including mobile website optimization and mobile media placement." -- Yvonne Tocquigny, CEO, Tocquigny

Video demonstration of the TripCast iPhone application in action.
http://www.youtube.com/tocquigny#p/f/2/aP_ZSvgZxX8

Additional Video Links:
Tocquigny CEO Yvonne Tocquigny discusses Tocquigny's role in leading Jeep into the mobile space (http://www.youtube.com/tocquigny#p/f/0/QQECChgT1Ak)

Senior creative director Jeff Neely and creative producer Craig Saper discuss the marketing goals and concepts behind the development of the TripCast application.
(http://www.youtube.com/tocquigny#p/f/1/TQqp5AV9Odo)

Please contact Cynthia Baker for more information or to arrange an interview.

For additional information on the Jeep TripCast campaign, visit:
http://www.17stories.com/tocquigny-and-jeep-officially-release-tripcast-iphone-application/?utm_campaign=tocq-pr&utm_medium=press-release&utm_source=marketwire

About Tocquigny
Tocquigny is a leading interactive marketing agency whose end-to-end offerings solve business challenges of every complexity. A full-service leader in interactive, social, direct response and mobile marketing, the agency is propelled by innovation and hands-on leadership. Tocquigny has been named the "No. 2 Interactive Agency in the Nation" by BtoB magazine and a "Top 20 Interactive Agency" by Adweek. Visit tocquigny.com.