November 05, 2010 15:00 ET

Threader Urban Clothing Partners With Dancewear Brand: The Other Duck

LOS ANGELES, CA--(Marketwire - November 5, 2010) -  Streetwear company Wildchild Nation, LLC announces a new partnership with urban clothing brand: The Other Duck. Wildchild Nation will provide online distribution for a selection of The Other Duck's collection of garments and products as part of Threader, the first online urban clothing marketplace for the dance and entertainment industries.

Designer and founder Cheryl Koo said, "With my experience in both the fashion and hip hop dance industries, it is important for The Other Duck to work with a company that understands both. Threader's positioning as the premier online distribution outlet for hip hop dance fashion fits perfectly with our business goals."

Threader manager, Marc David, commented, "So much of dance, specifically hip hop dance, focuses on creative expression. Fashion is a natural next step for many dancers and choreographers, but not many of them are successful in launching lines that effectively communicate dance's individualism. The Other Duck has succeeded where many others have failed."

Threader streetwear leverages the recognition of the brands on its site to help spread the word and grow. As each of the brands communicate with their audience and promote their own initiatives and merchandise, they drive visitors to Threader where they can shop for all their favorite brands in one place.

Be a part of the story; the hip hop clothing can be found at: www.threaderstyle.com.

About Wildchild Nation
Wildchild Nation is a lifestyle urban clothing company based in New York City. Wildchild Nation's urban clothing brand, Wildchild, produces men's and women's quality, trend-right designs influenced by the SoHo, urban wear, streetwear, and vintage markets. Their Threader brand is the first Website of its kind in the streetwear dance industry offering everything from basic fulfillment of products, warehousing and customer support to private labeled manufacturing of garments.

About The Other Duck
Designer Cheryl Koo is the inspired and inspiration for The Other Duck. Her fashion design concepts invite you to view her wearable artwork and peek into her thoughts. After studying at the University of Southern California and Parsons The New School for Design, Cheryl has established a fashion voice that says beauty and attraction are more than skin and clothing deep, and ugly holds its own beauty.