SOURCE: NeuLion

September 08, 2009 10:34 ET

Talfazat Launches Premium Ramadan Specials

National Airline of United Arab Emirates Chooses Talfazat as Exclusive Partner for Ramadan Promotion

TORONTO--(Marketwire - September 8, 2009) - In recognition of the Holy Month of Ramadan, Talfazat announces the roll-out of a new promotional series uniting families and friends around the world. As the leading Arabic language entertainment service delivering top rated channels to the television and PC, Talfazat expands the connection of its viewers by offering new Ramadan specials and programming.

Partnering with Etihad Airlines, the official airline of the United Arab Emirates, Talfazat is offering every new customer that subscribes to Talfazat from September 1, 2009 to September 30, 2009 an Etihad flight voucher worth $300. This amazing offer is only available to Talfazat customers. Flights must be booked by December 31, 2009 and can be used on flights up to March 31, 2010.

Talfazat is also keeping customers connected to their family during Ramadan by issuing free 60 minute long distance calling cards to every new customer that subscribes to Talfazat from September 1 to September 30, 2010. Customers can call their friends and family across the US and Canada as well as in the Middle East or North Africa for FREE.

"We see the increased value of bringing the community together during this time of year. Talfazat is dedicated to delivering the best service and highest quality television channels to our customers. We are delighted to present such great value to customers during the Ramadan season," said Judeh Siwady, manager of Talfazat.

Talfazat's Ramadan programming line-up includes new Ramadan programs and series from top broadcasters such as MBC, Abu Dhabi TV, Dubai TV, Al Rai, and Future TV. Talfazat is the only provider of Arabic video on demand content in North America, allowing viewers to access top shows and series at the touch of a button, whenever it is convenient to them. Over 3,500 hours of VOD shows are free to Talfazat Gold Package customers. Additionally, customers can enjoy the time-shifting playback feature for additional convenience ensuring a show is not missed.

Talfazat comes to the marketplace through leading technology provider NeuLion (TSX: NLN). As an end-to-end turnkey service, NeuLion is the backbone of both the online and set-top-box services for Talfazat and a number of other International partners.

Please visit www.talfazat.com for further promotion details, terms and conditions apply.

About NeuLion

Based in Plainview, NY, Sanford, Florida and Toronto, Ontario, NeuLion (TSX: NLN) works with content partners to develop end-to-end solutions for multimedia IPTV services. The NeuLion IPTV Platform encodes, delivers, stores and manages an unlimited range of multimedia content and the Operational Support System (OSS) maintains all billing and customer support services. Content partners are responsible for content aggregation and the sales and marketing for the individual IPTV service. The Company ranks as a world leader in Partner relationships with sports and international television content partners including, in sports, the NHL, the NFL, NCAA Division I schools and conferences and, in respect to international television aggregators and networks, KyLinTV (Chinese), ABS-CBN (Filipino), Talfazat (Arabic), TV-Desi (South Asian) and Sky Angel (Christian). Partner content can be viewed by way of Internet on PCs and on the television through the Company's IPTV set-top-box.

Forward-Looking Statements

Certain statements herein are forward-looking statements and represent NeuLion's current intentions in respect of future activities. These statements, in addressing future events and conditions, involve inherent risks and uncertainties. Forward-looking statements can by identified by the use of the words "will," "expect," "seek," "anticipate," "believe," "plan," "estimate," "expect," and "intend" and statements that an event or result "may," "will," "can," "should," "could," or "might" occur or be achieved and other similar expressions. Forward-looking statements involve significant risk, uncertainties and assumptions. Many factors could cause actual results, performance or achievements to differ materially from the results discussed or implied in the forward-looking statements. These factors should be considered carefully and readers should not place undue reliance on the forward-looking statements. Although the forward-looking statements contained in this release are based upon what management believes to be reasonable assumptions, the Company cannot assure readers that actual results will be consistent with these forward-looking statements. These forward-looking statements are made as of the date of this release and the Company assumes no obligation to update or revise them to reflect new events or circumstances, except as required by law. Many factors could cause the actual results, performance or achievements of the Company to be materially different from any future results, performance or achievements that may be expressed or implied by such forward-looking statements, including: the integration of the businesses of NeuLion and NeuLion USA, our continued relationships with our channel partners, general economic and market segment conditions, competitor activity, product capability and acceptance, rates, technology changes and international risk and currency exchange. More specific risks include that the merged entity will not be able to realize some or all of the expected synergies due to incompatibilities in the merging businesses, the inability of management to bring about such synergies or a changing business environment rendering such synergies inadvisable or uneconomical. After integrating the businesses the suite of service offerings may not perform as expected if shifting demand moves in a direction away from the expected business model of the merged entity, if competitors are able to take market share away from the merged entity or if changing technology adversely impacts the merged businesses. In addition, while the Company expects its content partners and those of NeuLion USA to continue and expand their relationship with the merged entity, there can be no assurance that such relationships will continue as expected, or at all. More detailed assessment of the risks that could cause actual results to materially differ from current expectations is contained in the "Risk Factors" section of the Company's 2008 annual MD&A and AIF filed on www.sedar.com and Registration Statement on Form 10, as amended, available on www.sec.gov.