April 07, 2011 09:05 ET

Survey Finds Majority of Men Willing to Give Up Sex and Beer Over Internet Access

Research Sponsored by TP-LINK Confirms Mankind's Feelings -- and Fear -- of Where Our Priorities Lie

CITY OF INDUSTRY, CA--(Marketwire - April 7, 2011) - A new survey conducted with men ages 18 to 45 reveals that Internet access is definitively more important than personal hygiene, sex and alcohol. Conducted by TP-LINK, a global networking provider of networking products, the survey unveiled some shocking -- or maybe not so shocking -- revelations on how intertwined men are with their Internet connectivity.

• 88.5% of respondents would choose their Internet access over vanities such as a mirror, toothbrush & toothpaste, and footwear
• 92.5% of respondents would forgo alcoholic beverages and pub-grub for an entire year in favor of the Internet
• Almost two-thirds (64.0%) of respondents would give up sex for a week before they would give up their ability to get online

While the survey results are promising for websites, online gaming companies and networking gear firms such as TP-LINK, it is sure to be more fodder for significant others and parents who already suspect that the Internet has been raised on a pedestal but weren't sure how to quantify it.

Other interesting findings:

• 74% of respondents chose Internet service over a cell phone and cable/satellite TV if they could only have one service at home.

• When their wireless Internet goes down, respondents:
  • Calmly look for a solution (63.5%)
  • Steal someone else's Wi-Fi signal (22.0%)
  • Yell obscenities (21.5%)

  • Enjoy the brief moment of being "unwired" (17.0%)

• Respondents spend their time online:
  • Reading & sending emails (87.5%)
  • Watching Youtube (72.5%)
  • Checking/updating Facebook or other social networking sites (65.0%)
  • Working or doing research (62.5%)
  • Reading news or magazine articles (59.0%)
  • Watching pornography (34.5%)

  • Blogging or Vlogging (30.0%)

• Respondents' devices that access the Internet wirelessly:
  • Computer (83.0%)
  • Gaming console (51.0%)
  • Smartphone (44.0%)
  • Tablet (10.5%)

The survey was conducted online by Holos Research on behalf of TP-LINK on March 29 and 30 of 2011. A total of 200 men were polled, with a survey confidence level of 99% accuracy.

For full survey results, please visit http://www.tplink.com/en/press/detail.aspx?id=2784  

About TP-LINK

TP-LINK is a global provider of networking products, available in over 100 countries with tens of millions of customers. With the Number 1 market share in China, TP-LINK is committed to innovative R&D, effective production and strict quality management. TP-LINK provides wireless routers & adapters, wireless access points, 3G routers, ADSL modem routers, Powerline products, IP cameras, print servers, SOHO/SMB routers and SOHO/SMB switches. Visit us at http://www.tp-link.com/en/.