SOURCE: StrongMail
StrongMail Expands Email Marketing Product Line to Meet Increased Demand From SMBs
New Cost-Effective Turnkey Package Enables Companies Sending Less Than 1 Million Messages per Month to Take Advantage of StrongMail's Enterprise-Class Email Marketing Solutions and Services
StrongMail website
REDWOOD CITY, CA--(Marketwire - August 20, 2008) - StrongMail Systems, Inc., the leading provider of on-premise solutions for marketing and transactional email, today announced the StrongMail® Message Studio Express Bundle as a new addition to its product line designed to address growing demand from small-to-midsize businesses (SMBs). Offered exclusively from StrongMail's growing network of value-added reseller partners, this cost-effective package is designed for businesses that send less than one million messages per month.
The StrongMail Message Studio Express Bundle is a powerful, turnkey package that combines all the hardware, software and services required for SMBs to take full control of their email programs and maximize results through improved delivery, personalization and management. This new solution bundle provides companies with a comprehensive and economical option for managing their email on-premise while also taking advantage of a predictable cost model that eliminates the costly CPM fees associated with ESPs. By expanding its product line for lower-volume senders, StrongMail now makes it possible for any size organization to own its email infrastructure.
StrongMail Message Studio Express Bundle Components
-- Email Marketing Server -- a comprehensive, fully integrated email
marketing solution
-- Transactional Email Module -- dynamic message assembly, reporting and
tracking for transactional and other event-triggered service-based messages
-- Live Updates -- 12-month subscription to regular updates of ISP
throttling limits, bounce codes and other delivery parameters
-- StrongStart -- Comprehensive implementation and setup services for
rapid deployment
-- Production Mailing Program -- Transitions a production mail stream to
StrongMail quickly and effectively while building a positive sending
reputation with the major ISPs
-- Maintenance and Support -- 12 months of 24/7 support and access to
major and minor release updates
By offering this new package via StrongMail's fast-growing network of value-added resellers, StrongMail will be leveraging the sales resources of its strategic partners with extensive sales coverage throughout the United States. Lexnet Consulting Group, a StrongMail partner and CRM solution reseller, recently sold the StrongMail Message Studio Express Bundle to Lussori, an established retailer of fine jewelry and timepieces.
"At Lussori, we represent some of the world's most prestigious jewelry companies, and our email communications must reflect the same level of excellence that is associated with these luxury brands," said Lawrence Kosick, CEO of Lussori, Inc. "Lussori chose StrongMail because of the depth and breadth of its tool set, technology and analytics, which will enable us to create highly personalized messages that get delivered."
Availability
More information and sales support for the StrongMail Message Studio Express Bundle can be obtained by contacting one of StrongMail's channel reseller partners, including Advanced Systems Group, Direct Systems Support, FSD Solutions, Fusionware, Lexnet Consulting Group, Novix, PCPC Direct, PEAK Resources, QCM Technologies, S1 IT Solutions, Siwel Consulting and Yorel Integrated Solutions.
Contact StrongMail at info@strongmail.com for more information on finding the right partner, or visit www.strongmail.com/partners/partner-directory/vars.php for StrongMail's reseller partner directory.
"StrongMail has made a name for itself helping world-class brands take their email programs to the next level, and the launch of the StrongMail Message Studio Express Bundle puts our solutions into the hands of businesses with more moderate sending volumes," said Steve Murphy, North American channel manager at StrongMail Systems. "With this expansion of our established product line, the days of companies being forced to rent services from an email service provider are over."
About StrongMail Systems, Inc.
StrongMail Systems provides businesses with commercial-grade, on-premise solutions for marketing and transactional email. StrongMail integrates its proven email delivery, tracking and campaign management software on high-performance servers that are optimized for maximum deliverability. In addition to providing superior control, security and integration capabilities, StrongMail's in-house approach offers companies a more powerful and cost-effective alternative to homegrown or outsourced solutions. Hundreds of companies worldwide rely on StrongMail's solutions to power their mission-critical customer communications. A Silicon Valley company, StrongMail is headquartered in Redwood City, CA, and is funded by Sequoia Capital, Evercore Partners, Globespan Capital Partners and DAG Ventures. To learn more about StrongMail Systems, visit www.strongmail.com.
