SOURCE: Portent Interactive
May 03, 2006 11:02 ET
Portent Interactive Tapped by New Customers Including Women's Wear Daily, Kindermusik, Tour of California
Delivers Interactive Internet Marketing, Site Design, Web Analytics and SEO
SEATTLE, WA -- (MARKET WIRE) -- May 3, 2006 -- Portent Interactive
(www.portentinteractive.com) announced today it has been tapped by new
customers including Women's Wear Daily, Kindemusik, AEG's Tour of
California, and Holiday Extras to deliver interactive Internet marketing, site
design, web analytics, SEO and online lead
generation strategies:
-- Women's Wear Daily (www.wwd.com), recognized as the voice of
authority, international newswire and agent of change for the fashion,
beauty and retail industries, selected Portent Interactive to manage pay
per click and organic search engine optimization campaigns
-- Kindermusik (www.kindermusik.com), the world's leading publisher of
music and movement curricula for parents and their children, ages newborn
to 7 years old. selected Portent Interactive to build and execute an online
lead generation strategy, including SEO, pay per click marketing, usability
and design
-- AEG (www.aegworldwide.com), one of the leading sports and
entertainment presenters in the world, selected Portent Interactive to
build and manage the web presence for the Tour of California, including
building and hosting a web-cast so fans could follow the race live with
real-time streaming video updates
-- Holiday Extras (http://www.holidayextras.co.uk/), the UK market leader
for airport parking and airport hotels reservations with more than 1.3
million bookings annually, selected Portent Interactive to assist with
usability analysis and web analytics.
"Interactive
Internet
marketing has grown up; for some companies it is not only a key
component of how they extend their brand as part of a multi-channel
strategy, but it is the primary way they attract and keep customers. This
creates a huge responsibility from an agency perspective to provide clients
with a suite of services ranging from analytics to SEO to design and more,"
said Ian Lurie, CEO Portent Interactive. "Beyond providing services, you
must also be expert marketers, and that is what makes Portent Interactive
so attractive to our clients. We understand how to turn services into fully
integrated assets that drive business and brand for our clients," continued
Lurie.
Portent Interactive, which has doubled its staff size to 16 since beginning
of 2004, now has more than 80 clients, up from 35 at the end of 2003, and
has doubled its revenues from 2003 to year-end 2005.
About Portent Interactive
Seattle-based Portent Interactive (www.portentinteractive.com) is a full
service interactive marketing and communications agency. Founded in 1995,
Portent helps clients attract visitors and turn them into customers by
combining technical, marketing and creative expertise for great online
experiences. The company's search engine optimization is ranked #5 in the
country by TopSEOs. Their web sites have won several awards, including
Macromedia Site of the Day and Best of the Web. Portent's ClickSight
product is one of the first analytics tools to show precise click location
on a web page. Clients include Chateau Ste Michelle wineries
(www.ste-michelle.com), Fairchild Publications (www.fairchildpub.com),
Princess Alaska Lodges (www.Princesslodges.com), Dessy
Group (www.dessy.com), and the International Association of Machinists and
Aerospace Workers (www.goiam.org). For more information, visit
www.portentinteractive.com.