New Research Links Higher Return on IT Projects to Project Portfolio Management

BOSTON, MA--(Marketwire - December 16, 2010) - Aberdeen Group, a Harte-Hanks Company (NYSE: HHS) recently announced the availability of a new report, Project Portfolio Management for IT: How to Achieve the Greatest ROI on Projects. This report investigates how IT departments can focus their IT resources on the right projects while keeping those projects both on time and on budget.

"Since they are making the right decisions to focus on the right projects, the most successful IT groups are 39% more likely than their less successful peers to achieve the expected return on their projects," explains Michelle Boucher, research analyst for Aberdeen's Product Innovation & Engineering Practice. "This is the biggest benefit of good portfolio management, as a good return-on-investment increases the value delivered by IT and makes it easier for the IT department to receive its requested budget in future years."

The study describes the capabilities needed to pick the right projects, manage the portfolio of projects, and get the most out of existing IT resources. Those who execute these strategies best complete projects on or under budget 90% of the time while staying on schedule 87% of the time.

A complimentary copy of this report available at:
http://www.aberdeen.com/link/sponsor.asp?spid=30410182&cid=6945&camp=2.

Visit Aberdeen.com for additional access to complimentary Product Innovation and Engineering Research.

About Aberdeen Group, a Harte-Hanks Company
Aberdeen provides fact-based research and market intelligence that delivers demonstrable results. Having queried more than 30,000 companies in the past two years, Aberdeen is positioned to educate users to action: driving market awareness, creating demand, enabling sales, and delivering meaningful return-on-investment analysis. As the trusted advisor to the global technology markets, corporations turn to Aberdeen for insights that drive decisions.

As a Harte-Hanks Company, Aberdeen plays a key role of putting content in context for the global direct and targeted marketing company. Aberdeen's analytical and independent view of the "customer optimization" process of Harte-Hanks (Information - Opportunity - Insight - Engagement - Interaction) extends the client value and accentuates the strategic role Harte-Hanks brings to the market. For additional information, visit Aberdeen or call (617) 854-5200, or to learn more about Harte-Hanks, call (800) 456-9748.

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