SOURCE: NetShelter

October 07, 2008 12:06 ET

NetShelter Technology Media Announces Major Win Adding FixYa.com to Portfolio

TORONTO--(Marketwire - October 7, 2008) - NetShelter Technology Media, which pioneered the concept of the vertical media network by assembling the largest technology-oriented audience in the world, today announced that FixYa.com, the net's largest consumer electronics destination, larger than PC World.com and PCMag.com*, and the ultimate online source where people find and provide real-life solutions to any consumer product issue, has joined its fast-growing network. NetShelter Technology Media has recently broken into the comScore top 100 media properties in the US with a record high 10.5 million monthly unique visitors.

With more than 10 million monthly unique users worldwide (source: Google Analytics) and 1 million products in its database, FixYa has built a community resource of practical post-purchase information and relevant and up-to-date troubleshooting data empowering individuals to repair and improve upon their out-of-the-box purchases. FixYa is a place where individuals connect and share real-world experience and provide each other with practical advice. From fixing cars, to cameras, to iPhones, FixYa's community members are part of a DIY revolution that helps empower techies, tinkerers and hobbyists across the globe.

"Backed by major VC fund Mayfield, Fixya fills the void in technical support and consumer electronic reviews for folks who have bought a product that they have a problem with and want to find a fix or upgrade to a better product or solution altogether. Consequently it has attracted a massive engaged audience of potential tech buyers at the consideration stage and ready to commit to a new purchase that would improve their household or business tech need," says Peyman Nilforoush, Co-Founder and CEO for NetShelter Technology Media.

"NetShelter is more than just a vertical ad network. We have been very impressed by the depth of publisher knowledge they provide and the ideas they have in planning are truly revolutionary," says Yaniv Bensadon, FixYa founder and CEO. "We are very pleased to be part of NetShelter and are confident they can monetize our traffic like no one else can."

FixYa (http://www.fixya.com) is the ultimate online source where people find and provide real-life solutions to any consumer product issue -- from low tech to high tech -- quickly, easily and at no cost. Launched in 2005, FixYa has quickly grown to become the web's top destination for consumer product help and advice. Today, more than 10 million monthly unique users worldwide (Google Analytics) contribute more than 250,000 new questions and solutions each month, across more than 1 million consumer products spanning all categories. Privately held, FixYa is headquartered in San Mateo, CA and funded by Mayfield Fund and Pitango Venture Capital.

Launched in 1999 as NetShelter, Inc., NetShelter Technology Media (www.netshelter.net) first pioneered the concept of the vertical media network assembling one of the largest technology-oriented audiences in the world via the NetShelter Branded Network (NSBN) and helping leading interactive advertising agencies and marketers engage with their core target audience of technology, IT buyers and influencers. NetShelter Technology Media reaches over 30 million unique visitors worldwide according to comScore and is ranked 2nd in reaching technology audiences online (closely trailing CNET). In a fragmented online media landscape NetShelter Technology Media is the new platform for technology publishing online. It partners with the top independent voices in the technology industry and helps them grow their media business. NetShelter's goal is to become the leading global media company for the technology sector.

*(according to comScore Media Metrix, August 2008)