SOURCE: MarketLive

 

FOSTER CITY, CA and LONDON--(Marketwire - September 29, 2008) - MarketLive, Inc., the leading global eCommerce software and service provider for retailers, today announced the launch of a new online store (www.SpaceNK.com) for Space NK, a London-based cult beauty retailer. The store, which went live on September 2, 2008, offers the very best in cutting-edge beauty, advice, and online shopping 24 hours a day. The website launch goes hand in hand with a stunning new concept store in London, also to open in September.

Designed in collaboration with MarketLive, the new website was built on the MarketLive® eCommerce Suite v5.5 and brings new opportunities for growth both in stores and online. The site also provides greater exposure and brand recognition for Space NK and the 60 brands it features from around the globe.

Established in 1993 by Founder and Creative Director Nicky Kinnaird, Space NK has become one of the most remarkable and iconic sources of the world's best beauty brands -- a unique retail concept like no other. Space NK was designed as a browser's paradise to showcase an edited, personal selection of the things Nicky has discovered and coveted on her travels, coupled with informative, unbiased advice. Nicky Kinnaird is renowned as a visionary female entrepreneur and leading authority on beauty and retail.

The website houses the entire range of unique Space NK beauty brands and products, combined with expert tips and advice, in a rich and engaging store-like experience, reflecting the characteristic light, uncluttered yet intimate design of Space NK stores.

www.SpaceNK.com includes Nicky Kinnaird's first blog, a place to share her latest beauty discoveries from around the world, with invaluable tips and advice on beauty products, techniques, seasonal makeup, and hair trends. Other features include complete descriptions of product use, size, ingredients, and pricing, a function that allows customers to search by specific skin types and skin solutions, a store locator, wish lists, and a complimentary luxury gift wrapping service; making browsing, researching, and purchasing online as simple and effective as can be.

"We cater to discerning customers who want to be at the cutting edge of products, techniques, and trends, and who require a selection that helps them maximize their skincare, makeup, and bodycare inside and out," said Lynn Ritson, International eCommerce Manager for Space NK Apothecary. "We selected MarketLive because they were able to deliver the right technology and integrated best practices to help us grow our multichannel business and stay close to our customers. MarketLive met our aggressive timeline for launch and is committed to providing support for the site and our business as we grow."

Space NK required a flexible and responsive platform to launch, promote, support, and sell products, both in its 57 retail stores and online. MarketLive combines essential software, services, and proven methodologies in a single package that enable Space NK to meet its business goals, respond to trends, grow its brand, and become the central source of information and products for its customers. "The MarketLive technology is robust and gives us the flexibility we need to change content, run promotions, improve our marketing, and increase the overall effectiveness of our online store. The professional service team is knowledgeable and responsive. And, the Intelligent Selling best practices have helped us build a site designed for success," added Ritson.

"We are pleased to work with Space NK as they expand their global reach, build strong relationships with their customers, and expand both their own brand as well as the brands of their product manufacturers," said Mark Pierce, CEO of MarketLive. "We are glad to welcome Space NK to our family of retailers and look forward to watching their growth over the years to come."

About Space NK

Renowned as one of the world's most iconic sources of unique, innovative, and effective beauty brands and products, Space NK has 57 U.K. stores (including Spa NK) and a growing presence globally with four stores opened in and around New York City since Autumn 2007. In August 2008, Space NK announced a mould-breaking deal with Bloomingdale's, with nine stores set to open in the U.S. before Christmas 2008 and the rest to roll out by 2010. Space NK was founded in Covent Garden in 1993. Nicky Kinnaird, the founder, is one of the U.K.'s foremost female authorities and experts on beauty and retail. In September 2008, Space NK will also launch a stunning new concept store in London's Tottenham Court Road, designed in collaboration with Universal Design Studio.

About MarketLive

Since 1995, MarketLive, Inc. (www.marketlive.com) has provided enterprise-class eCommerce retail technology and services that help fast-growing companies successfully sell goods and services online. Designed to meet the unique requirements of catalogers, retailers, direct marketers, and manufacturers, the extensible MarketLive® platform and MarketLive's best practices-based Intelligent Selling® methodology enable merchants to enhance their customers' experience online while dramatically improving acquisition, conversion, and retention rates. The MarketLive platform is the most retail-targeted, fully featured, customizable eCommerce solution on the market today. MarketLive powers some of the most successful retail Web sites, including Successories, eVanity, Bon-Ton Stores, Wakeside, TruSnow, Gaiam, and Intermix.