SOURCE: MarketLive

 
Jan 16, 2006 08:00 ET

MarketLive Enjoys Significant Customer Adoption for Its Subscription-Based E-Commerce Solution

Signs Peruvian Connection as Its 15th Subscription-Based Customer

NEW YORK, NY -- (MARKET WIRE) -- January 16, 2006 -- NRF "Retail's Big Show" -- MarketLive, Inc., the leading developer of e-commerce retail technology and services for Intelligent Selling® on the Web, today announced it signed Peruvian Connection, luxury apparel creator and cataloger, as its 15th customer of its subscription-based model since introducing it in Q3, 2005. Some of MarketLive's other subscription-based e-commerce solution customers include Current USA, Gumps, Intermix, Learning Resources, MS Rau Antiques, Parkseed, Shari's Berries, and Swell.

"One-size-fits-all e-commerce solutions that host multiple retail web sites on the same hardware are simply not the right choice for a vast majority of mid-sized retailers," said Ken Burke, CEO of MarketLive. "Most catalogers, direct marketers and mid-sized retailers want to deploy compelling and highly differentiated web sites that deliver a rich shopping experience with the right performance in a very cost-effective manner. Our success comes from providing a functionally rich and integrated e-commerce product designed especially for the mid-market, wrapped with design, implementation and Internet consulting services and a choice of dedicated or multi-tenant hosting, with the entire solution available in a subscription model to our customers."

"After evaluating various options, we came to the conclusion that MarketLive was the right choice for us," said Annie Hurlbut at Peruvian Connection. "One of our key selection criteria was that the solution should cost-effectively allow us to create a unique user experience that makes our brand come alive and differentiate it online -- we did not want to be boxed into a cookie cutter approach to e-commerce. The combination of their compelling e-commerce product with multiple configuration options, their domain expertise in online sales, their ability to support our branding and performance requirements via dedicated hardware, and a subscription pricing model met the criteria."

MarketLive's subscription model provides a cost-effective, pay-as-you-go, end-to-end solution that is just right for the mid-market retailer. A single monthly charge includes e-commerce software, site development, hardware, SLA's, software updates, hosting, technical support, and managed services. The MarketLive® Platform includes functionally rich capabilities in merchandizing, pricing, promotions, loyalty management, and marketing.

About MarketLive:

Since 1995, MarketLive, Inc. (www.marketlive.com) has focused exclusively on providing enterprise-class e-commerce retail technology and services that help mid-sized businesses successfully sell goods and services online. Designed to meet the unique requirements of catalogers, retailers, direct marketers and manufacturers, the MarketLive platform leverages the advanced business intelligence online merchants need to enhance their customer's experience and increase online sales. With this expertise, the MarketLive platform is the most retail-targeted, fully featured, customizable e-commerce solution on the market today. MarketLive powers some of the most successful Web sites, including Frontgate, Garnet Hill, Norm Thompson, Stride Rite and Trek.

For Further Information, Contact:

Kim Rose (for MarketLive)
ShapeTechnology
1-650-368-2633
Email Contact