InsideView Makes Social Selling a Reality

Sales Productivity Leader Introduces Social Intelligence for B2B Sales


SAN FRANCISCO, CA--(Marketwire - August 4, 2010) -  InsideView, Inc. today announced several new social selling features designed to help increase marketing and sales productivity. InsideView aggregates traditional business information and social media insights, or "social intelligence," to help sales and marketing professionals better listen, connect and engage with their customers.

InsideView's social selling features include:

 - Social Profiles: View rich social profile information alongside contact details to gain unique insights into customers and prospects
 - Social Search: Search for contacts on specific social networks to improve prospect targeting
 - Social Connections: Tap into existing social networks to leverage relationships into a prospect or customer via the Facebook and LinkedIn APIs
 - Social Mentions: Access a filtered stream of social media mentions to understand what is being said about customers and prospects

The one-stop nature of this social intelligence for sales productivity means sales professionals can get the most timely, relevant and comprehensive view of any contact at any time, directly within their existing CRM application.

"InsideView has pioneered the use of social media for B2B sales since 2005. Since then the widespread adoption of social media has fundamentally changed buying behavior and a new breed of socially-enabled customer has emerged -- Customer 2.0," said Umberto Milletti, CEO of InsideView. "Our new social selling capabilities allow sales people to leverage Facebook, LinkedIn, Twitter and other social media to engage Customer 2.0 in a meaningful and productive way."

InsideView, the only Social CRM application designed exclusively for sales and marketing professionals, was named a rising star alongside Facebook, Google, Jigsaw and others in the CRM Magazine Market Awards. InsideView integrates with most leading CRM applications, available as a native mash-up within Salesforce.com, SugarCRM, Microsoft Dynamics CRM, Oracle CRM On Demand, Siebel CRM, NetSuite, Landslide and CDC Pivotal CRM. To get free social intelligence in your CRM, install InsideView today: www.insideview.com/cat-free.html

About InsideView

InsideView is a Sales 2.0 leader, bringing intelligence gained from social media and traditional editorial sources to the enterprise to increase sales productivity and velocity. InsideView's award-winning sales intelligence solution continuously aggregates and analyzes relevant executive and corporate data from thousands of content sources to uncover new sales opportunities. InsideView delivers this intelligence natively within CRMs and mobile devices for optimum usability. The San Francisco-headquartered company was founded in 2005 and is venture-backed by Emergence Capital Partners, Rembrandt Venture Partners and Greenhouse Capital Partners. InsideView's products are used by more than 35,000 sales professionals worldwide, including Adobe, BMC, CapGemini, EMC and SuccessFactors. InsideView's CRM partners include Salesforce.com, Microsoft, NetSuite, SugarCRM and Oracle. For more information, visit http://www.insideview.com.

Contact Information:

Contact:

Emilie Cole
LaunchSquad
415-625-8555
insideview [at] launchsquad [dot] com