Grote Opens New European Headquarters in Germany and Appoints New Head of European Operations
Positive Marketplace Response to New Technology Prompts Strategic Move
NIEDERWINKLING, GERMANY--(Marketwire - July 1, 2009) - Grote Industries, a world leader in high-performance LED lighting technology, recently announced the relocation of its European headquarters to Niederwinkling, near Straubing, Germany. In addition to its world headquarters in Madison, Indiana, USA, Grote maintains facilities in Canada, Mexico and Asia and had conducted its European operations from Spain since 2005.
Grote is moving and expanding its European base of operation due primarily to its growth and the increased market demand for its LED interior lamps, LED work lamps and modular harness and power delivery systems.
"In Bavaria we are close to our major sales markets," said Klaus Vetterl, newly appointed Managing Director of Grote's European operations, emphasizing Bavaria's central location. "Grote Industries expects this new site to bring advantages, especially with a view to Eastern Europe. Bavaria has very good links that should benefit us, for instance with Russia," Vetterl continued.
Grote manufactures and markets some of the world's most advanced LED-based vehicle lighting products including its well-known LED WhiteLight brand of interior and forward lighting. International markets for Grote's LED lighting products include trucks of all sizes, utility and rescue vehicles, farm machinery and military vehicles, among many others.
Grote's Ultra-Blue-Seal (UBS) modular power delivery system has also been gaining ground in the European trailer market. The UBS system remains the number one best-seller in the North American heavy-duty trailer market, with nearly 3.5 million system components sold annually.
The close proximity of other major vehicle component suppliers as well as a leading commercial vehicle manufacturer made Grote's new location attractive. In Vetterl's view, Grote Industries will benefit from the Bavarian Automotive and Sensor Technology Clusters. "We rely on top technology. The Bavarian networks will therefore be of great benefit to us, for cooperation projects in product development or when looking for highly qualified employees," Vetterl noted.
Vetterl's career includes 30 years of service with Siemens VDO, where he was Vice President of Operations, managing six factories with over EUR 400 million in annual revenues.
Grote's relocation and expansion activities in the region are on schedule with its five-year plan. They are adding on-site engineering project management and initially the move is expected to result in new high-wage staff positions.
Grote plans to develop its new European headquarters as the center of its expansion into Europe, Asia and Africa. Initially, the focus will be on sales, marketing and distribution. However, Grote has recently secured a major contract from a European manufacturer of commercial vehicles and is also examining the possibility of setting up a manufacturing plant at the Niederwinkling site.
Editor's Note:
About Grote Industries
Grote Industries is a family-owned company and is QS-9000, TS16949 and ISO 14001 certified. The leading manufacturer and marketer of vehicle safety systems products, Grote Industries engineers and manufactures LED, fluorescent and incandescent lamps, mirrors, wiring systems, turn signal switches, connection accessories and reflective accessories. For more than 108 years, Grote has provided state-of-the-art solutions for OEM and aftermarket customers worldwide. Headquartered in Madison, Indiana, USA, Grote also maintains locations in Canada, Mexico, Europe and Asia. For additional information, please visit http://www.grote.com.
Ultra-Blue-Seal is a registered trademark of Grote Industries. UBS is a trademark of Grote Industries. LED WhiteLight is a trademark of Grote Industries.


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