SOURCE: NeXplore Corporation

October 28, 2010 09:00 ET

Gold Star Financial Inks Multi-Million Dollar Annual Advertising Agreement With NeXplore

NeXplore Connects Gold Star to Local Customers Through Efficient, Effective Multi-Channel Advertising

PLANO, TX--(Marketwire - October 28, 2010) - NeXplore Corporation (PINKSHEETS: NXPC) today announced that Ann Arbor, MI.-based Gold Star Financial Group has signed multi million dollar multi-year advertising agreement with NeXplore to further grow Gold Star's base of local customers across the 20 U.S. states in which the financial services firm provides affordable mortgages at discounted rates, along with other financial services product offerings.

Utilizing NeXplore Ads™ Local, a robust media management solution designed specifically to serve the advertising needs of businesses targeting local customers, the NeXplore team of advertising design and optimization specialists will create and manage for Gold Star interactive, regionally targeted, measured marketing campaigns that can include ads running across multiple advertising channels, including online search, online display, internet affiliate programs, direct mail, print, billboards, TV and radio.

Said Gold Star Financial Group CEO Dan Milstein said, "Gold Star has achieved distinction over the past 10-years for our unwavering focus on customer service. In line with this, we strive for relevancy and usefulness in our advertising. Our aim is to provide local prospective customers with pertinent, helpful information and make it as convenient as possible to learn about our services. A meaningful connection is paramount. NeXplore's action-based advertising solutions, real-time reporting tools and multi-channel campaign management capabilities ensure we stay on target with our advertising, on point with our customers and on track with our growth goals."

Gold Star's online search and online display advertising will feature NeXplore's proprietary Quick Contact™ for real-time consumer interaction, including video chat, call scheduling, email, instant messaging and more. NeXplore Ads Local reporting tools provide a 360-degree view of how each ad is performing, enable on-the-fly adjustments or corrections, and provide the transparency and true measured marketing needed to ensure optimal campaign results.

Said NeXplore Corporation Chairman Edward Mandel, "NeXplore Ads Local is a comprehensive, cloud-based solution that makes it fast and easy for local businesses to create, execute, monitor and manage in real time interactive, regionally targeted marketing campaigns that can include ads running across multiple advertising channels, including online search, online display, direct mail, print, billboards, TV and radio. Gold Star is a forward-looking company with a terrific value proposition. We're thrilled to provide impactful advertising solutions to this industry leader, and we look forward to a lasting and productive relationship."

About Gold Star Financial
Headquartered in Ann Arbor, Michigan, Gold Star's 350 employees serve thousands of clients, with 19 branch offices in five states and mortgage origination licenses in over 20 states. The company was recently recognized by Inc. Magazine as one of the 500 fastest-growing privately held companies in America, ranking #349 overall and #14 in the financial services industry. For more information call (800) 201-LOAN (5626) or visit us at www.goldstarfinancial.com. For open commentary, industry perspectives, or updates about the latest mortgage trends, visit Gold Star Financial on Facebook or Twitter.

About NeXplore Corporation
NeXplore Corporation (PINKSHEETS: NXPC) improves the online experience by providing Web tools and destinations that empower people to drive and define a World Wide Web perfectly suited for their unique needs, interests and online pursuits. Launched in 2008, NeXplore Search (www.neXplore.com), the company's flagship product, is an interactive and visually engaging Web 2.0 search engine optimized for a superior end-user experience, multi-media display and social sharing integration. For advertisers, NeXplore offers a full array of interactive advertising products and campaign management tools to reach and engage targeted consumers. For more information about NeXplore, visit http://www.nexplorecorporation.com.

Forward-looking Statement
A number of statements contained in this presentation are forward-looking statements within the meaning of the Private Securities Litigation Reform Act of 1995 that involve risks and uncertainties that could cause actual results to differ materially from those expressed or implied in the applicable statements. These risks and uncertainties include, but are not limited to: our ability to commercialize a proprietary product, our ability to generate product sales and operating profits, potential vulnerability of technology obsolescence, potential competitive products by better capitalized companies, potential difficulty in managing growth, dependence on key personnel, and other risks which will be described in future company Securities and Exchange Commission filings.

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