TORONTO, ONTARIO--(Marketwire - Jan. 8, 2010) -
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Erica Giuliani's fierce collection of unique shoe and boot accessories was an irresistible business opportunity on this week's episode of the CBC's hit show Dragons' Den.
Dickinson has a keen instinct for trends and solid investments. As CEO of one of Canada's leading integrated marketing firms, Venture Communications, Dickinson has tested business judgment and a successful track record of supporting companies on the rise. With a nod from Canadian fashion icon and guest Dragon, Jeanne Beker, who identified shoe accessories as a hot emerging category, Dickinson said, "I'm in" to Erica Giuliani's proposal.
"Erica Giuliani's co-founders, Patricia and Nadia, identified an untapped niche in the market and are passionate about growing this fashion category. I think shoellery will be a hit," said Dickinson.
From sparkly shoe strap jewellery, to stylin' boot sleeves, to cozy fun-fur leg warmers, this innovative line instantly and economically transforms shoes and boots into fashion statements.
To view Erica Giuliani's complete collection visit www.ericagiuliani.com.
About Erica Giuliani
One day while trying to put together a fabulous outfit, sisters Patricia and Nadia Macri were inspired when Patricia said while trying on boots, "Wouldn't it be great if we could take accessories on and off our shoes and boots when we felt like it?" And, Erica Giuliani was born.
Founded in February 2008, Canadian company Erica Giuliani is a pioneer of fashion accessories for shoes and boots. From simple clips to more intricate leather leg warmers, Erica Giuliani accessories can be easily applied to all types of shoes and boots, allowing women to mix and match and customize their looks.
Designed in Italy, the accessories are made from a variety of materials and divided into collections depending on their style. Prices range from $20 to $125 per pair and can be purchased online at www.ericagiuliani.com.
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