SAN DIEGO, CA--(Marketwire - Jul 11, 2011) - Analog Analytics, the leading provider of the Bigger Better Deal™ solution for local media companies and advertisers, today announced that Oliver Gratry, CFO of Analog Analytics, will be a featured speaker at Deals 3D: The New Local Value Chain, BIA/Kelsey's new conference focused on daily deals and group buying, taking place July 18-19, 2011 in San Francisco, California. Mr. Gratry will participate on a panel titled Matching Deal and Users: Building a Perfect Deals Marketplace, scheduled at 2:30pm on day 1 of the conference.
"Analog Analytics offers publishers and broadcasters a profitable alternative to traditional advertising and this conference allows us to share the best practices and strategies we have developed with our 850-plus media customers with others who want to understand this new advertising model," said Mr. Gratry. "To succeed with the daily deal model, it is essential to have more than just the deals and we will discuss the analytics, internet marketing services and optimization that is so essential. We are excited to participate in this BIA/Kelsey event looking at the new deals ecosystem."
"At Deals 3D, top industry executives will share their insights on the rapidly developing daily deals marketplace," said Conference co-chairman Peter Krasilovsky, vice president and program director, Marketplaces, BIA/Kelsey. "We are fortunate to have Mr. Gratry among our featured speakers, and we look forward to his contribution to the conference program."
About Deals 3D
Deals 3D: The New Local Value Chain is BIA/Kelsey's new conference focused on the rapidly developing daily deals and group buying segment of local media. Deals 3D will look beyond the hype and examine the future of the deals ecosystem. For more information about Deals 3D, including the complete agenda, list of speakers and companies attending, visit www.biakelsey.com/Deals3D.
About Analog Analytics
Analog Analytics is the largest provider of coupons, deal certificates and Bigger Better Deal™ solutions for local online publishers, broadcasters, and advertisers. Analog Analytics' massively scalable software platform delivers the interactive coupon and "Deal" solution along with effective traffic management, analytics and optimization. Its technology platform is utilized by Hearst Corporation, thomsonlocal.com, Washington Post-Newsweek television, the New York Daily News, Newsday, MediaNews Group, LA News Group, NBC TV, Freedom Interactive, Entercom Communications, Creative Loafing, Advance Internet, Entertainment.com, Wick, Journal Register, McClatchy, Local.com, and many more.
For more information, visit http://analoganalytics.com.