Baby Trend Redefines Safety and Comfort With Their New Inertia Infant Car Seat

Leading Juvenile Product Manufacturer Set to Launch New Car Seat Nationwide on March 31, 2013


LOS ANGELES, CA--(Marketwire - Feb 18, 2013) - Baby Trend to introduce new Inertia Infant Car Seat that installs in the blink-of-an-eye. It features a controlled motion base that responds to crash forces with a reclining mechanism for low-impact force distribution. The Inertia Infant Car Seat will be sold nationwide at Toys 'R' Us and Babies 'R' Us starting March 31, 2013. 

Slated to be the next generation of its kind, the Inertia Infant Car Seat goes beyond traditional features to provide the highest in safety and comfort. Baby Trend is leading the car seat revolution with this Inertia Infant Car Seat launch by redefining safety and using their patented technology for easy installation.

Reinventing the latest innovations and capabilities on the baby product market, Baby Trend introduces the Inertia Infant Car Seat as an answer to parents' concerns about installation mistakes, comfort and mobility. Features such as their standard five-point safety harness and EPS energy-absorbing foam work together with Baby Trend's all new technology. The controlled motion base is engineered with a deceleration mechanism. This allows a child to ride comfortably, in a more reclined position. In the unlikely event of a car accident, it responds instantly to crash forces by rotating more upright to better distribute impact. For the easiest and fastest installation with maximum safety, the Inertia Infant Car Seat also features push-button RIGID LATCH connectors making installation virtually error-free.

"Unveiling the Inertia Infant Car Seat is the start of a new design in comfort and safety," said Bradley Mattarocci, General Manager of Baby Trend. "After the success of our top-rated Flex-Loc Infant Car Seat, we are ready to continue pioneering innovative designs with safety as our number one concern. I'm confident that the Inertia Infant Car Seat and its new design will be a leader in redefining car seats as they are today."

The Inertia Infant Car Seat was also created with the parent in mind. By improving their Delta multi-grip carrying handle, Baby Trend makes ergonomic transport a priority so parents can comfortably carry their child from the car to the park and back. In addition, the Inertia Infant Car Seat's ergonomic features include the stylist yet functional smooth-curved sides, designed to not bump into legs when the car seat is being carried.

For more information about how the Inertia Infant Car Seat, please visit http://www.babytrend.com/car_seats_inertia/CS58743.html.

About Baby Trend

Baby Trend, a leading manufacturer of juvenile products in North America, is an innovator and recognized for several unique juvenile products such the FastBack 3-in-1 Car Seat, Flex-Loc Infant Car Seat, EuroRide Travel System, Snap-N-Go and the Sit N' Stand strollers among others. Throughout the 23-year history of Baby Trend, the company has been at the forefront of safety introducing new and innovative solutions. Baby Trend provides safe, feature rich and reliable products at affordable prices.

Contact Information:

Contact:
Mari Escamilla
(310) 341-7352

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