SOURCE: Axolotl Corp.
July 03, 2008 13:15 ET
Axolotl Names New Marketing Director
Carol Somer to Spearhead Axolotl's Communications Initiatives
SAN JOSE, CA--(Marketwire - July 3, 2008) - Axolotl Corporation, the leader in health information exchange technology,
has named Carol Somer director of marketing. A voice for patient safety,
Somer is well known for her focus on promoting technologies that improve
healthcare efficiency, quality and safety, and will report to Axolotl CEO
Ray Scott who announced the appointment at the company's Silicon Valley
headquarters.
"We expect Carol's activities to accelerate the industry-wide adoption of
secure health information exchange. Her strategic skills, enthusiasm and
determination will increase momentum for deploying Axolotl's Elysium
solutions for hospital systems and health information organizations."
Before joining Axolotl, Somer served as principal of CBS Communications, a
boutique marketing communications firm. Previous successes include director
of marketing and public relations for Care Fusion (a patient safety
technology solutions company serving Veterans Health Administration and
other hospitals), corporate communications director for Vianeta
Communications (a Silicon Valley medical transcription software company),
communications director for Bridge Medical (where she partnered with the
National Patient Safety Foundation and the Institute for Safe Medication
Practices), and corporate communications director for APACHE Medical. All
have since been acquired -- most recently, Care Fusion and Vianeta by
Cardinal Health and Spheris, respectively.
An associate National Press Club member, Somer studied journalism, handled
media relations, produced several publications, and partnered with the
Boston Children's Museum and the Smithsonian Institute, during seven years
at Boston (University) Medical Center.
About Axolotl
Founded in 1995, Axolotl Corp. is North America's leading provider of
browser-based products and services for secure health information exchange
and management. Its award-winning Elysium® Exchange suite enables
healthcare providers to instantly share information, reduce costs, and
improve quality and efficiency.
Today Elysium helps thousands of healthcare entities -- including
hospitals, health systems, regional
health information organizations (RHIOs/HIOs), clinics, laboratories, radiology centers and physician practices --
securely exchange clinical information for more than 25 million patients.
Elysium's community-wide Master Patient
Index, EdgeServer(s), Interoperability Hub, Virtual Health Record, and
EMR Lite with integrated
e-prescribing are all provided as a software service. In addition,
Axolotl-employed U.S.-based transcriptionists provide high-quality medical
transcription services, rapid turnaround and total billing transparency
using Elysium technology for report delivery.
Axolotl is based in San Jose and best known for introducing Clinical
Messaging®, now at the heart of all health information exchange.
On the Net: Axolotl site: www.axolotl.com