SOURCE: Musicrypt

June 06, 2005 07:00 ET

Musicrypt and Billboard Radio Monitor Launch "The DMDS Register to Win Campaign"

Register to Win a New Sony PSP

TORONTO -- (MARKET WIRE) -- June 6, 2005 -- Musicrypt Inc. (TSX-V: MCT) (OTC BB: MCYPF), the industry's leading digital music distribution company, in conjunction with Billboard Radio Monitor, the premier radio industry publication and online destination for timely news, charts and analysis, today announced the launch of "The DMDS Register to Win Campaign" this summer to all broadcasters in the U.S. The contest will officially kick off June 8th, 2005, and run throughout the summer until Sept. 21st, 2005. Musicrypt will be giving away a Sony PSP each week for the next 15 weeks to broadcasters who register (or are registered) on DMDS and download a track.

"We are looking forward to launching this campaign with Musicrypt. DMDS is the leading and most advanced digital distribution system in the industry," said Greg Maffei, Executive Director / Integrated Sales & Bus. Development for Billboard Information Group. "We anticipate an overwhelming response to this campaign and look forward to more strategic partnership opportunities with Musicrypt."

DMDS is an easy, flexible and quick-to-use web-based system that delivers music simultaneously nationwide at Internet speed. Musicrypt's DMDS enables users complete delivery control of valuable music without third-party intervention and has a state-of-the-art biometric password system that can accurately track and verify delivery to specified individuals. In addition, DMDS delivers broadcast-quality music without generation loss. It also provides delivery of pictures, bios, promotion, and tracking to accompany music delivery.

"The launch of this campaign will give broadcasters an added incentive to utilize the foremost digital music distribution system in the industry and to see for themselves how advanced and easy our product is," said Peter Diemer, Vice President Marketing & Sales for Musicrypt. "DMDS is the easiest, quickest and most secure way of delivering and receiving music within the industry and this campaign will bring a heightened awareness of DMDS."

Musicrypt is partnered with Billboard Radio Monitor, and endorsed by Clear Channel Radio, the largest radio broadcaster in the United States. Additionally, XM Satellite has endorsed DMDS for promotional digital delivery to all XM programmers.

Musicrypt is the leading digital music distribution company delivering over 950 tracks to more than 400,000 destinations worldwide.

About Billboard Radio Monitor:

Billboard Radio Monitor is the premier radio industry publication and online destination for timely news, charts and analysis. Using the integrity, depth and probing journalism of Billboard magazine, coupled with the data of Nielsen BDS, the expanded Monitor covers every major format of music radio, including 24/7 reporting on the latest regulatory developments, news/talk radio, satellite radio and the people that make it happen. Billboard Radio Monitor is a flagship property for the Billboard Information Group, which also consists of BillboardRadioMonitor.com, Billboard magazine, Billboard.biz, Billboard.com, Billboard Chart Alert, Billboard Information Network (BIN), Billboard Directories and Billboard Licensing & Events. The Group is a unit of VNU Business Media, a worldwide media company that provides specialized publications, electronically delivered data, expositions and marketing services and is owned by VNU Inc., a wholly owned subsidiary of Netherlands-based VNU, an international publishing and information company.

About Musicrypt:

Musicrypt's patented Digital Media Distribution System (DMDS) is the leading secure B2B digital delivery solution for the music industry. DMDS is a web-based delivery system that pioneers secure digital file distribution by incorporating biometrics, high-value encryption and watermarking. The first application of DMDS replaces the physical distribution of new musical recordings by record companies from the studio, internally, and to radio stations with more secure, more effective and less costly digital distribution of broadcast-quality media via the Internet. Musicrypt trades on the TSX Venture Exchange (TSX-V) under the symbol MCT and in the U.S. under (OTC BB: MCYPF). For more information on Musicrypt, please visit www.musicrypt.com.

The statements contained in this release that are not purely historical are forward-looking statements and are subject to risks and uncertainties that could cause such statements to differ materially from actual future events or results. Such forward-looking statements are made pursuant to the safe harbor provisions of the Private Securities Litigation Reform Act of 1995. The TSX Venture Exchange does not accept responsibility for the adequacy or accuracy of this release.