Contact Information: Contacts: Ivy Eckerman Spire Communications for Boomi (540) 373-2963 Karen Higgins A&E Communications, Inc. for CRM manager (610) 831-5723
Boomi and CRM manager Partner to Simplify and Accelerate Integration in Salesforce.com Implementation Projects
Boomi On Demand Makes SaaS Integration Affordable for Small Businesses
| Source: Boomi
BERWYN, PA and MALVERN, PA--(Marketwire - May 21, 2008) - Boomi, the market and technology
leader for on-demand integration, today announced a partnership with CRM
manager to greatly simplify and accelerate the integration aspects of
salesforce.com implementation projects. CRM manager, a provider of
full-service implementation and ongoing consulting services for
salesforce.com clients, is now using Boomi On Demand(SM) for integrating
salesforce.com with other software-as-a-service (SaaS) and on-premise
applications. In addition, CRM manager is using Boomi On Demand to
integrate its own financial applications with salesforce.com.
Boomi On Demand removes the integration barrier to SaaS adoption, providing
customers with a powerful solution that comes at a fraction of the price of
traditional integration software. Boomi On Demand is a SaaS application
itself, and integrations are built and deployed on the Web with
drag-and-drop ease. It does not require software packages or hardware
appliances.
"With our strong understanding of the salesforce.com solution and
associated applications and our team's business and technical expertise, we
are able to solve our clients' CRM challenges quickly and affordably," said
Andy Atkins, founder and managing partner of CRM manager. "Boomi On Demand
offers the price point and ease-of-use that our clients require to make
integration a reality. They also offer a truly unique offering in the
integration market. Integrating SaaS applications has historically been a
significant challenge, but now companies can use Boomi On Demand to easily
and cost-effectively create connections."
Boomi On Demand is the industry's only fully on-demand integration solution
delivering immediate integration services without the need for hardware
appliances, software packages or coding. For consultants like CRM manager,
Boomi On Demand also provides centralized management of all their
customers. They can build, deploy and manage their customers' integrations
directly from the Web, eliminating the need to visit or "remote into"
customer sites and allowing them to scale their support exponentially as
their business expands and their customer base grows. CRM manager will
resell Boomi On Demand through its consulting and support program that
manages customers' salesforce.com applications.
"Our partners are realizing the significant benefits that delivering
integration on demand can bring their customers," explained Bob Moul,
Boomi's president and CEO. "Since a majority of our on-demand growth will
be through the partner community, we've been actively building our channel
partnerships. This includes working with industry leaders like CRM manager
and also hiring a West Coast partner executive to support and cultivate
these relationships."
Boomi is the only integration offering that delivers a true SaaS
application for business integration, based on its Visual Integration
Technology(SM). With Boomi On Demand, users can securely build, deploy and
manage integrations using only a Web browser. No coding is required.
Once integration processes are built, they are deployed via a lightweight,
dynamic runtime engine called an "Atom(SM)." Built with patent-pending
technology, Boomi Atoms contain all the components required to execute an
integration process from end-to-end including connectors, transformation
rules, decision handling and processing logic. Boomi Atoms are completely
self-contained and autonomous and can be run on virtually any server. They
can be hosted for SaaS-to-SaaS integration or downloaded behind a company's
firewall for SaaS to on premise integration. A comprehensive dashboard
allows users to monitor the status and health of all Atoms and integration
processes whether they are hosted or downloaded.
About CRM manager
CRM manager, a full service salesforce.com implementation and consulting
partner, helps salesforce.com clients maximize the functionality of this
award-winning application. CRM manager is the leading salesforce.com
consulting practice in the Mid-Atlantic Region and offers its clients
complete salesforce.com configuration, analytics, integration, education
and on-going consulting services. Some of CRM manager's clients include:
Baldwin (a Black & Decker Company), Ecount, Food Sciences Corporation,
Health Market Science, Mack Truck, Main Line Health, MEDecision, MedRisk,
NCO Group, Select Greater Philadelphia, Solstice and Westinghouse Lighting
Solutions. For more information on CRM manager, visit www.crm-manager.net.
About Boomi
Boomi improves the efficiency and effectiveness of small and mid-sized
businesses by enabling application, B2B and data integration in one
comprehensive, simple-to-use product which can be deployed on site or on
demand. Boomi's unique visual integration approach allows users to design
and build powerful configurations to handle a broad range of integration
needs with point-and-click, drag-and-drop ease. Boomi's integration
projects are up and running in days, not weeks or months, and do not
require any programming resources. Backed by its extraordinary support
services, customers quickly see the benefit of their investment in Boomi.
For more information about Boomi, visit www.boomi.com.
Boomi, Visual Integration Technology, Boomi On Demand, Atom and their
respective logos are the registered or common law trademarks or service
marks of Boomi, Inc. in the United States and other countries. All other
trademarks and service marks used in this publication are the property of
their respective owners.