L'Ile-Bizard Resident Will Fly to Amsterdam Courtesy of Mexx

MONTRÉAL, QUÉBEC--(Marketwired - May 29, 2013) - Lady Luck has smiled upon Nathalie Beauchamp of L'Île-Bizard. Beauchamp has won the Mexx Trip to Amsterdam contest, which ran from March 28 to April 7. She will enjoy the fashion adventure of a lifetime during a three night stay in Amsterdam, the city where the Mexx global brand was born. Her prize package includes a cruise along Amsterdam's canals, 1,000 Euros in spending money and a 1,500 Euros shopping spree at the Mexx flagship store on the prestigious Kalverstraat.

"I can't believe I won," said Beauchamp. "I received an email that I didn't bother to open and even after I received a message on my voicemail, I was still skeptical. When the Vice-President of Marketing from Mexx called me directly, then I began to believe it."

Beauchamp's winning entry came from the Mexx store in Kirkland, but she also shops at Mexx locations at Carrefour Laval, Fairview, Rockland and Vaudreuil.

"I adore Mexx, it's a brand that never goes out of style, unlike others that have had their ups and downs," said Beauchamp. "The cut of the garments and their European flair are very much in vogue and the fit and finish are excellent. The clothes stand up very well to repeated washings."

"Our brand is strongly rooted in European styles and this is reflected in everything we offer," said Daniel Langevin, Vice-President of Marketing and Communications at Mexx. "The diversity and rhythm of urban life are a source of inspiration for our designs. This is especially true of Amsterdam, where our headquarters is located. It's a city with a strong personality, where adventure awaits around every corner."

Will Beauchamp choose a romantic vacation with her spouse, or a girls' getaway with her best friend? The decision has yet to be made. In any event, she says she is enchanted by the whole idea since she has never visited the Netherlands.

About Mexx

Founded in Amsterdam, where its headquarters is located, Mexx is a world-class brand that inspires confidence, possibilities and fun. Mexx offers direct access to all the latest fashions from the world's greatest cities. For more information, visit mexx.ca.