Adknowledge and Ansca Mobile Partner to Speed Mobile App Development, Distribution and Monetization for iOS and Android Developers

SAN FRANCISCO, CA--(Marketwire - May 18, 2011) - Mobile game developers now have a powerful way to build, distribute and earn revenue from their apps. Today Adknowledge announced it has partnered with Ansca Mobile -- maker of Corona SDK, the world's most advanced mobile development platform -- to provide iOS and Android developers with a much faster and more cost-effective way to develop, deploy and monetize their apps and games on both iOS and Android mobile devices.

A Powerful, Integrated Solution

Using the Ansca/Adknowledge solution, mobile game developers will be able to significantly reduce the time required to develop and deploy across multiple platforms, release versions and screen sizes -- all at the touch of a button. The tool also enables developers to easily integrate viral monetization solutions to earn recurring revenue and grow their user base. Corona SDK subscribers can now download the new integrated Corona SDK here: http://www.anscamobile.com.

"We are thrilled to partner with Ansca Mobile to provide an integrated solution that helps developers bring their games to market faster than ever," said Chris Smutny, general manager of Adknowledge's Games Division. "Ansca's Corona SDK takes the fragmented process of game development, deployment and distribution, and natively combines it with the critical monetization element from Adknowledge, putting everything a game developer needs under one roof. This solution frees developers to focus on creating really good games, rather than all the steps in between."

"We are extremely excited to be integrating Adknowledge's Super Rewards, recognized as the leader in app monetization," said Walter Luh, CEO of Ansca Mobile. "Combined with Corona SDK's legendary ease of use, speed of development, and high performance, this partnership gives mobile developers a tremendous advantage in the highly competitive space of mobile apps. The Corona SDK enables mobile developers not only to create top iOS and Android apps, but also to monetize those apps more quickly than ever before."

Robust Mobile Monetization Solutions

Adknowledge's iOS and Android SDKs provide developers with the ability to promote their apps, acquire new users, and maximize monetization. It also gives users the ability to acquire virtual currency and provides advertisers with new channels to reach their target market. Thousands of social game developers already use the Adknowledge Super Rewards' Offer Wall to generate reliable revenue quickly and efficiently. Mobile developers have access to an aggregation of mobile-optimized content, including advertising offers from Adknowledge's 10,000+ advertisers, application installs, and full customer support for the gamer.

All of Adknowledge's pioneering platform controls are included in the iOS and Android SDKs, including the industry's first and most robust content filtering, whitelisting and blacklisting controls. The optimization algorithms for both mobile SDKs ensure that only the offers most likely to result in conversions will be shown to users, thereby maximizing revenue-earning potential. Finally, developers can use a simple, single login across all of their mobile and web-based games.

The iOS SDK works on Apple's iPad and iPhone 3G, 3GS and 4 running iOS versions 3.0 and higher. The Android SDK works on the most popular Android devices running OS 1.6+. More information and download links for each SDK can be found at:

iOS SDK
Info: http://www.srpoints.com/industries/mobile/ios
Download: http://www.superrewards-offers.com/docs/iOS_SDK.html

Android SDK
Info: http://www.srpoints.com/industries/mobile/android-sdk
Download: http://www.superrewards-offers.com/docs/Android_SDK.html

About Adknowledge

Adknowledge operates the 4^th largest marketplace for advertisers to connect with their target audiences in hard-to-reach places on the Web with similar ROI as search. Since its founding in 2004, Adknowledge has grown organically and through acquisitions (including Miva, Super Rewards and Hydra) to become the largest privately-owned Internet advertising network. The company connects advertisers with consumers across the long tail Web via multiple channels, including mobile, email, search, domains and social networks. For more information on Adknowledge, visit www.adknowledge.com.

About Ansca Mobile
Ansca, Inc. (http://www.anscamobile.com) is a venture-backed Palo Alto, CA-based mobile development company founded by two former Adobe mobile engineers who led the Adobe Flash Lite engineering team. Their Corona SDK software development kit empowers developers of all backgrounds to create graphically rich games and applications for Apple's iOS and Google's Android mobile platforms. Corona SDK-based applications have been downloaded more than 11 million times in the first quarter of 2011 alone.