Welcome to Marketwire’s webinar page where you can view video recordings and download presentations delivered by subject matter experts during 2013.

Get the information and tools you need to shape conversations, change public opinion and affect consumer behavior.

 


PR and Content Marketing

  • How to Optimize PR for a Content Marketing World

    PR expert Lee oden offers valuable advice for making the most out of content-focused digital marketing and PR programs.

  • Maximizing Social Influence: A Case Study (or, Glasses, A Love Story)

    Social media expert Tamsen Webster characterizes the four types of social media influencers, shows the benefits each group brings to your marketing efforts, and describes how to prioritize the groups based on budget, time, and effort.

  • The Impact Equation

    New York Times best-selling co-author Chris Brogan offers a simple formula for the complex challenge of creating a truly successful social media presence.